Breakfast with Hispanic Leaders, October 3, 1985
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lead_388_045_all_tr.txt - Transcription (Scripto)
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- File Name (Dublin Core)
- lead_388_045_all
- Title (Dublin Core)
- Breakfast with Hispanic Leaders, October 3, 1985
- Description (Dublin Core)
- This item includes correspondence from Dole thanking individuals who attended the meeting, attendance lists, short biographies of the organizations attending the meeting, and a couple informational magazines concerning the organizations.
- Date (Dublin Core)
- 1985-10-03
- Date Created (Dublin Core)
- 1985-10-03
- Congress (Dublin Core)
- 99th (1985-1987)
- Topics (Dublin Core)
- See all items with this valueHispanic American civic leaders
- Policy Area (Curation)
- Civil Rights and Liberties, Minority Issues
- Social Welfare
- Commerce
- Creator (Dublin Core)
- Dole, Robert J., 1923-2021
- Record Type (Dublin Core)
- notes (documents)
- Rights (Dublin Core)
- http://rightsstatements.org/vocab/CNE/1.0/
- Language (Dublin Core)
- eng
- Collection Finding Aid (Dublin Core)
- https://dolearchivecollections.ku.edu/index.php?p=collections/findingaid&id=26&q=
- Physical Location (Dublin Core)
- Collection 007, Box 388, Folder 45
- Institution (Dublin Core)
- Robert J. Dole Institute of Politics, University of Kansas, Lawrence, KS
- Archival Collection (Dublin Core)
- Robert J. Dole Republican Leadership Collection, 1985-1996
- Full Text (Extract Text)
-
(Page 1)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities. I am optimistic that something can eventually be worked out on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern.
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Raul Yzaguirre President National Council of La Raza 20 F Street, N.W. Washington, D.C. 20001
(Page 2)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans want to be open and responsive to the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. 310 First Street, S.E. Washington, D.C. 20003
(Page 3)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Frank:
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations -- bear responsibility for helping our Mexican neighbors respond to this massive disaster.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
(Page 4)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Fernando:
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans and the Hispanic leadership in the future.
Again, thank you for coming.
Sincerely, K BOB DOLE Majority Leader
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the United States 310 First Street, S.E. Washington, D.C. 20003
(Page 5)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Oscar Moran, President League of United Latin American Citizens 400 First Street, N.W. Suite 721 Washington, D.C. 20001
(Page 6)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Veronica:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending proposals to advance economic equity for women.
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is possible, I would be pleased to attend.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Ms. Veronica Collazo President Mexican-American Women's National Association 1201 16th Street, N.W. Washington, D.C. 20036
(Page 7)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast this morning. I know that was no easy task for you in light of the weather.
I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenberger, chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch, chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Dr. Rene Rodriquez President Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
(Page 8)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn of the issues you believe to be of major importance. I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive to your views.
Again, thank you for coming.
Sincerely
BOB DOLE Majority Leader
Mr. Richard Fajardo Acting Associate Counsel MALDEF 1701 18th Street, N.W. 4th Floor Washington, D.C. 20009
(Page 9)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Bob:
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. Although I do not think we should exempt the Section 936 possessions credit from review as part of tax reform, I certainly will keep in mind the concerns you have raised.
Let me also congratulate you on the one million dollars raised in disaster relief for the victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
(Page 10)
NATIONAL ORGANIZATIONS LEADERSHIP Thurs, October 3, 1985 8:00 a.m.
YES 1. Ms. Antonia Hernandez, President and General Council Mexican-American Legal Defense and Education Fund (MALDEF)
YES 2. Mr. Oscar Moran, President League of United Latin American Citizens (LULAC)
NO 3. Mr. Ed Bernaldez, National Chairman American GI Forum of the United States
(Crossed off)
4. Guarione Diaz, President Cuban National Planning Council (CNPC)
NO 5. Augustine de Goytisolo, Chairman Cuban National Planning Council (CNPC)
(end crossed off)
(Handwritten)
Jose m. Hernandez assoc Dean School of Languages + Linguistics Georgetown University 625-4448
(end handwritten)
web 6. Mr. Luis Sabines, President Latin Chamber of Commerce of USA (CAMACOL)
no answer 9/27/85
7. Ms. Veronica Collazo, President Mexican-American Women's National Association (MANA)
8. Mr. Raul Izaguirre, President National Council of La Raza (NCLR)
w.c.b. 9. Mr. Harry Pachon, Executive Director National Association of Latino Elected and Appointed Officials (NALEO)
W.C.B. 10. Ms. Millie Torres, President National Puerto Rican Coalition, Inc. (NPRC)
wcb. 11. Fernando de Baca, National Chairman Republican National Hispanic Assembly of the U.S. (RNHA)
WCB
12. Mr. Steve Soto, President Mexican-American Grocery Association
WCB
13. Mr. Frank Solis, National Hispanic Program Manager Coors Company
9 years Republican $325 million
DOLE-OK
HAWKINS- ROSALIE TO CALL
GORTON - NO
ERNIE -
D'AMATO-W.C.B. YES
PACKWOOD - TOMORROW WCB
SPECTER - 8:30 a.m. - possible
QUAYLE - W.C.B.
MATTINGLY - YES
(Page 11)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST :selected: Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108 :selected: Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207 :unselected: Mr. Ed Bernaldez National Chairman American GI Forum of the United States 5959 Gateway West El Paso, Texas 79905
Mr. Augustine de Goytisolo Chairman Cuban National Planning Council (CNPC) Miami, Florida 33130
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Izaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
(page 12)
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Steven A. Soto President Mexican American Grocers Association 505 N. San Fernando Road Los Angeles, California 90031
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
INVITATIONS EXTENDED TO:
Senator Dole Confirmed
Senator Hawkins
Senator D'Amato confirmed
Senator Specter
Senator Quayle
Senator Mattingly Confirmed
Ernie Garcia, Sergeant at Arms
(page 13)
MEMORANDUM OF CALL
TO: Joyce
(Line)
YOU WERE CALLED BY- YOU WERE VISITED BY-
Tamara
(Line)
OF (Organization) Sen. D'Amato
(Line)
PHONE NO. CODE/EXT. :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT :unselected: PLEASE CALL
(Line)
MESSAGE 4-8346
Sen. D'amato will be at breakfast on the 3rd- wants list of Spanish leaders
(line)
RECEIVED BY 0
DATE - 5-27
Time - 4:20
(Page 14)
BOB DOLE KANSAS
United States Senate Office of Majority Leader S-230 THE CAPITOL
Senators: Heinz
Ford
Eton
D'Amato
Dole
Thurmond
Simpson
Pusher
Reception
(Page 15)
Sergeant at arms mail & File Control Routing Slip
Action: To:
Circulate
File :Selected:
Forward to
FYI
Handle
Mail
Return
See ME
Signature :Selected: Initials
Date OCT 10 1985 From MALDEF
Comments:
Copy to Sen. Dole
(Page 16)
Mexican American Legal Defense and Educational Fund
634 South Spring Street, 11th Floor Los Angeles, CA 90014 (213) 629-2512
MALDEF
October 7, 1985
Mr. Ernie Garcia U.S. Senate Sgt-at-Arms U.S. Capitol Room S321 Washington, D.C. 20510
Dear Ernie:
Sorry I missed the breakfast with Senator Dole this week. There was a conflict in my schedule and I was unable to make the trip out East. I'm glad to learn that you're doing really well and back in the Senate.
I have my hands full since I was appointed MALDEF's president. There's much to do and many exciting challenges and until the end of this year (at least) I'll be on the road.
I travel to D.C. often and will call upon you. Maybe you can coordinate a meeting with the Senator.
Regards, Antonia
Antonia Hernandez President and General Counsel
National Office 28 Geary Street San Francisco, CA 94108 (415) 981-5800
Regional Offices 343 South Dearborn Street Suite 910 Chicago, IL 60604 (312) 427-9363
250 W. Fourteenth Avenue Suite 308 Denver, CO 80204 (303) 893-1893
634 South Spring Street, 11th Floor Los Angeles, CA 90014 (213) 629-2512
517 Petroleum Commerce Bldg. 201 North St. Mary's Street San Antonio, TX 78205 (512) 224-5476
1701 18th Street, N.W. Washington, D.C. 20009 (202) 393-5111
Contributions Are Deductible for US Income Tax Purposes
(Page 17)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
(Crossed off text)
Ms. Antonia Hernandez :selected: President and General Counsel
Richard FAJARDO ACT ASSOC Council work office :selected:
393-5111
Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street :selected: :selected:
San Francisco, California 94108
(End Crossed off Text)
(Handwritten)
No Remain at Home
Richard Fajardo Act. Assoc Council work office 393-5111
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 18)
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Hawkins (not sure because of Fundraiser in Fla. night before Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed) Senator Packwood (checking the schedule)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 19)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST :selected: Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108 :selected: Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(Crossed off)
Mr. Ed Bernaldez National Chairman American GI Forum of the United States 5959 Gateway West El Paso, Texas 79905
(end crossed off)
WCB Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135 heart condition not sure
WCB Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
(Page 20)
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
WCB Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
INVITATIONS EXTENDED TO: Senator Dole (confirmed) Senator Hawkins Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Quayle Senator Mattingly (confirmed) Senator Packwood
Ernie Garcia, Sergeant at Arms Sheila Bair
(Handwritten)
Bob President P.R. Chamber of Commerce
PO bo 3789
San Juan. Puerto
809-721-6060
Sheralton Carlton
Leith
(Page 21)
OK
ELSA VALVERDE
Mr. Oscar Moran, President League of United Latin American Citizens (LULAC) 400 First Street, N.W. Suite 721 Washington, D.C. 20001
401 Weet Commence
San Antonio, Texas 78207 (202) 628-8516/0717 - 512-223-3377
Formed in 1929, LULAC pursues its original purpose of uniting the efforts of civic groups to assist underprivileged and unrepresented Hispanic Americans, LULAC, with a staff of 15, is a non-profit corporation with 110,000 active members in 45 states. In concert with American GI Forum, LULAC sponsors SER-Jobs for Progress. Membership fees of $16 per year supplement financing from corporate donations, private contributions and grants. The League publishes LATINO and AVISO! newsletters quarterly.
(Page 22)
NO
Mr. Ed Bernaldez, National Chairman American GI Forum of the United States 5959 Gateway West Suite 201 El Paso, Texas 79905 (915) 772-1442
On the
West Coast that day maybe L.A.
An organization dating back to the days immediately following World War II, the American GI Forum serves as an advocate on Hispanic issues for veterans and their families. Today, the Forum seeks to identify, study and make recommendations concerning issues that affect the lives of Hispanics. The Forum also lobbies for veterans' programs, Hispanic issues and civil rights. Its largest programs are American GI Forum Education Foundation, Veterans' Outreach Program and National Economic Development. In addition, the Forum co-sponsors SER-Jobs for Progress with LULAC. A non-profit corporation financed by dues of $15 a year and donations, it publishes The Forumeer, a monthly newsletter.
(Page 23)
out of town this week- will Check + Call us back
Mr. Fernando de Baca, National Chairman Republican National Hispanic Assembly of the United States (RNHA) 310 First Street, S.E. Washington, D.C. 20003 (202) 662-1355 or 666-3103
783-2109
West Coast [illegible]
RNHA was founded in 1975 to educate Hispanics about the American political process and to register voters. The Assembly also works to recruit Hispanics to the Republican party. Supported by the Republican National Committee, RNHA is concentrated in 25 states, especially those with large Hispanic populations. The GOP group is also represented in Delaware, which is not heavily Hispanic.
VA medical Center test
Manuel Garcia national Director RNHA
(Page 24)
[illegible]
D'Amato
Mathias
Specter
(Line)
Mattingly
Gorton
Packwood
(Page 25
OK Jose Hernandez
(crossed out)
Mr. Augustine de Goytisolo, Chairman Cuban National Planning Council (CNPC) 300 S.W. 12th Avenue 3rd Floor Miami, Florida 33130 (305) 642-3484
(end crossed out)
(305) 379-1681
Can't make breakfast
secy Christina
An organization formed in 1972 to help Cubans adapt to the mainstream of life in the U.S., the Council also participates in the overall Hispanic movement. Its principal activities include policy research, community development and service delivery programs in education and employment. This non-profit corporation has offices in Detroit and Miami. It publishes a number of brochures and position papers. The group is funded by donations and contracts, and by grants from the Department of Justice.
M. Jose Hernandez Asst. Dean Georgetown 625-4448 Wash. Rep. of Cuban national Planning Council
(page 26)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
7 Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
/ Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
4 Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
6 Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
3 Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002 1
9 Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
10 Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 27)
5 Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
303-278-4866
8 Mr. Frank Solis National Manager Coors Company Community Relations Department Golden, Colorado 80401
2 Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
299 mod [illegible] 405 new York 10017 man 18
Dr. Rene Rodriguez President- Inter-American College of Physicians+surgeons 246 [illegible] physicians New York
health Care Doc security
212-599-2737
(page 28)
RitA
YES DR. Harry Pachon, Executive Director National Association of Latino Elected and Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002 (202) 546-2536
An organization established in 1975 to improve the health, economic, social and educational welfare of Hispanics; inform Hispanic voters on issues affecting them; and register Hispanic voters, NALEO seeks to become a powerful voice in Washington and in states with large Hispanic populations. Politically non-partisan, the Association welcomes as a member anyone who supports its objectives. As a non- profit corporation, NALEO is underwritten by dues ranging from $25 to $5,000 per year and donations. NALEO issues a quarterly newsletter, NALEO National Report, and also publishes the annual National Roster of Hispanic Elected Officials.
(page 29)
Ms. Millie Torres, President National Puerto Rican Coalition, Inc. (NPRC) 701 North Fairfax Street Suite 310 Alexandria, Virginia 22314 (703) 684-0020
212-395-2246
w.c.b.
The primary mission of the National Puerto Rican Coalition is to foster the social, economic and political well-being of all Puerto Ricans. Founded in 1977, NPRC evaluates the potential impact of legislative and government proposals and policies on the Puerto Rican community. NPRC provides technical assistance and training to Puerto Rican organizations. A non-profit organization funded by contributions, foundations, corporate grants and a membership fee of $25, the organization publishes NPRC Reports monthly.
(page 30)
MICKY 20 WCB YES
Mr. Frank Solis, National Hispanic Program Manager Adolph Coors Company Community Relations Department Building # 814 Golden, Colorado 80401 (303) 277-5028
Mr. Solis is married and living in Denver, Colorado. He was born and raised in San Antonio, Texas. Frank has been with Coors for nine years. He is a Republican and very close to some members of the Coors family. Frank is the initiator of the $325. million agreement between the Hispanic community and Coors. Five of the signators of that agreement are attending the breakfast. Coors has increased their involvement with the Hispanic community ten-fold with a Republican slant on that increased participation. Frank has assumed a very high profile within the Hispanic community, so much so that he is considered a leader.
(Page 31)
Julie OK
Ms. Antonia Hernandez, President Mexican-American Legal Defense and Education Fund (MALDEF) 28 Geary Street 3rd Floor San Francisco, CA 94108 (415) 981-5800
213- 629-2512 (L.A.) OCT. 1,1985
MALDEF, formed in 1968, is a national advocacy agency that protects the rights of U.S. Hispanics and works to advance Hispanic communities. Community education, legal action, research and scholarships for Hispanic law students are MALDEF's main tools. With a national office in San Francisco, and regional offices in Los Angeles, San Antonio, Chicago, Denver and Washington, D.C., the Fund also concentrates on building an awareness among Hispanics of their heritage and of the issues affecting their lives. Funding for MALDEF comes from foundation grants, donations and fund-raising activities. The organization publishes a quarterly, the MALDEF Newsletter.
(page 32)
YES
Mr. Raul Izaguirre, President National Council of La Raza (NCLR) 20 F Street, N.W. 2nd Floor Washington, D.C. 20001 (202)
(Crossed out)
638-9600-
(end crossed out)
628-9600
Zucb
A broad-based service organization composed of 120 affiliated groups, NCLR is chartered to advance the social and economic well-being of Hispanic communities. It promotes public policy legislation, community assistance programs, special projects and media attention. NCLR's member organizations serve an estimated 1 million people and are assisted by 40 staff employees, who operate from field offices in Dallas, Phoenix, and Los Angeles. Locally based organizations pay dues of $150 per year. Other funding comes from donations and grants from government agencies, foundations and corporations. NCLR publishes a bimonthly journal, Agenda.
no answer 9/27/85
(Page 33)
(Crossed out)
Mr. Luis Sabines, President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135 (305) 642-3870
(end crossed out)
Patricia arias NO
WCB HEART CONDITION
Organized in 1965 to promote trade between the United States and Central American, South American and Caribbean communities, CAMACOL is also a source of information on local tourism, economic development and cultural events. A non-profit corporation funded by annual dues of $120 and by corporate donations, the group publishes a monthly newsletter, CAMACOL.
(Page 34)
YES
Ms. Veronica Collazo, President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Suite 420 Washington, D.C. 20036 (202) 223-3440
Feminism finds a voice in Mexican-American communities with MANA, an association dedicated since 1976 to advancing the status of women of Mexican descent. MANA hopes to reach this goal by promoting leadership among Chicanos, improving communication among Mexican- American women and by furthering parity with Chicanos. A non-profit corporation, MANA is financed by dues ($25 for regular memberships) and donations. The Association publishes a quarterly newsletter and interim issue updates.
No answer W.C.B.
Linda 785-1141
(page 35)
NO
Mr. Pablo Sedillo, Executive Director U.S. Catholic Conference/Secretariat for Hispanic Affairs 1312 Massachusetts Avenue, N.W. Washington, D.C. 20005
(202) 659-6876
An arm of the Catholic Church, the Secretariat has since 1948 been a national advocate for Catholic Hispanics. It is a non- profit corporation supported by the National Catholic conference of Bishops. A newsletter is published bimonthly.
(Page 36)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 37)
Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Dr. Rene Rodriquez President Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 38)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 39)
Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Dr. Rene RodriquezPresident Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 40)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
1. Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
2. Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(crossed out)
3. Mr. Luis Sabines President ichoch ner of comerse OF USA (CAMACOL )
Latin Chamber of Commerce of (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
(end crossed out)
4. Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
5. Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
6 . Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
7. MR.
LOUIS NUNEZ (crossed out) Ms. Millie Torres Director (end crossed out) PRESIDENT National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 41)
8. Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003 DR.
9. Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
10. Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
11. Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
12 Senator Dole (confirmed) 13 Senator Domenici (confirmed) 14 Senator D'Amato (confirmed) 15 Senator Specter (will arrive at 8:30) 16 Senator Mattingly (confirmed)
17 Ernie Garcia, Sergeant at Arms
Sheila Bair 18 Office of the Majority Leader
(Page 42)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 43)
Mr. Fernando de Baca - Manuel Garcia National Chairman national Director RNHA Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed)
(crossed out)
Senator Packwood (checking the schedule)
(end crossed out)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(page 44)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 45)
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed) Senator Packwood (checking the schedule) Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 46)
MEMORANDUM OF CALL
TO: Joyce
YOU WERE CALLED BY-
YOU WERE VISITED BY-
OF (Organization)
PHONE NO. CODE/EXT. PLEASE CALL WILL CALL AGAIN IS WAITING TO SEE YOU RETURNED YOUR CALL WISHES AN APPOINTMENT
MESSAGE Mattingly will be at breakfast room change is noted.
RECEIVED BY
DATE
TIME
(Page 47)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 5-201 8:00 a.m. - Room S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(Crossed off text)
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
(end crossed off text)
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(page 48)
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003 Dr. Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
assoc. Dean Georgetown U. School of lang+ ling DC 20057
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) OK Senator Domenici (confirmed) Senator D'Amato (confirmed) OK Senator Specter (will arrive at 8:30) ok Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
18
Sheila Bair Office of the Majority Leader
(page 49)
MEMORANDUM OF CALL
TO: Joyce
(line)
YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Tita
(line)
OF (Organization) :unselected:
(line)
PLEASE CALL :unselected:
PHONE NO. CODE/EXT. :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
MESSAGE 684-0020
(line)
RECEIVED BY
P
DATE
10-1
TIME
12:00
(page 50)
MEMORANDUM OF CALL
TO: Joyce
(line)
YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Jose Hernandez
(Line)
OF (Organization) Georgetown [illegible]
(Line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(Line)
MESSAGE 625-4301
9 to 5 Marie Hice
(Line)
RECEIVED BY O
DATE 10-1
TIME
10:10
(page 51)
MEMORANDUM OF CALL
TO: Joyce
(Line)
:unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY-
Mickey Archuleta
(Line)
OF (Organization) 303-277-5028
(Line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(Line)
MESSAGE
Frank Solis
(Line)
RECEIVED BY P
DATE 10-1
TIME 10:00
(Page 52)
(Handwritten)
John McCain [illegible] Senate Seat
Bobbie Fiedler California
WCB - [illegible]
Domenici
(end handwritten)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(WCB) Mr. Luis Sabines ( heart condition)
President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
WCB Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York LOUIS NUNEZ Sal Meg
President
(page 53)
WCB Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO: Senator Dole (confirmed) Senator Hawkins Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30)
(crossed out)
Senator Quayle
(end crossed out)
CAMP Senator Mattingly (confirmed) Senator Packwood
Ernie Garcia, Sergeant at Arms Sheila Bair
(page 54)
MAGA Mexican American Grocers Association
STEVEN A. SOTO President
405 N. San Fernando Road Los Angeles, CA 90031 (213) 227-1565
(page 55)
WCB NO
Steven A. Soto - Born and raised in Los Angeles, California
Steve has attended the University of California at Los Angeles, (U.C.L.A.)
He has been in the retail grocery business for 16 years, and is currently a partner in Save-More Grocery in Pico Rivera.
Steve served on the Board of Directors of the Mexican American Grocers Association, for two years before being elected the Treasurer of the organization. He served as Treasurer for two years.
In 1983 Steve was elected President of the Mexican American Grocers Association and currently still holds that position.
Steve Soto is a very busy and involved individual. In addition to his responsibilities as a retailer grocer and as MAGA President, Steve serves on many Boards and Committees.
Steve is a Consultant to the All American Youth Foundation
He serves on the Advisory Board of the Food Marketing Institute
He is a member of the Board of Trustees of the Southern California Grocers Trust and is on the Steering Committee for the Los Angeles City Chamber of Commerce.
(page 56)
$2.50
· 700 Hispanic High School Students Scholarship Recipients · Immigration Agents Deported From Chicago City Hall
HISPANIC USA ®
VOLUME No. 2 No. II THE NATIONAL MAGAZINE FOR U.S. HISPANIC BUSINESSMEN & WOMEN JUNE, 1985
MAGA: Mexican - American Grocers Association
WORLD
A Vital Force in the Hispanic Community
(page 57)
HISPANIC USA/SPECIAL REPORT
Partners in Profit The Mexican American Grocers Association
By Howard M. Schneider
It's a rare "special interest group" that can look three ways at once. But that's just what the Mexican American Grocers Association does. MAGA makes a real effort-with a good deal of success to serve the needs of retailers, manufacturers and the Hispanic community.
"We watch out for each other," says Joe Hernandez, the group's recently promoted senior executive Vice President, operations. The same theme is echoed by MAGA President Steve Soto. "Without the Manufacturers' support," Soto said, "my cash register doesn't ring."
MAGA's goal is to help the retailer, the manufacturer and the community by facilitating communication. Mr. Hernandez points out the manufacturer's need for accurate information about the Hispanic marketplace, and notes that major retail chains also benefit from such data. To that end, MAGA has conducted extensive demographic and psychographic research, published in a 30-page profile entitled, "The Hispanic Shopper."
The group's findings were presented in seminars at the national convention of the Food Marketing Institute in Dallas last year, and "The Hispanic Shopper" was the focus of MAGA's first annual conference in Palm Springs in March, 1985. Present were over 150 decision markers, representing manufacturers, distributors, retailers, media and advertising agencies. So successful was the Palm Springs meeting that a second conference has already been scheduled for March 19-23, 1986.
Alt text: Attendees enjoying a coffee break during the seminar.
Alt text: Conferring on Hispanic issues with Congressman Esteban Torres (34th Dist.) (center) are left, Joe M. Sanchez, Jr. founder of MAGA and Steve Soto, President of MAGA.
Alt Text: Attendees enjoying a seminar.
(page 58)
Alt text: Conferees enjoy lunch and speeches outdoor at beautiful Palm Springs. More than 200 hundred attended the first MAGA conference.
The open communication that MAGA is achieving has been a boon to independent grocers, keeping them aware of manufacturers' promotions, discount offers and coupon programs. But many local retailers are still not being adequately serviced by manufacturers or their brokers. Both Mr. Hernandez and Mr. Soto pointed to the success of the beverage industry in providing service to community merchants, noting that independent grocers account for 42% of all beer and soft drink sales. "Other sectors must follow the brewing and soft drink companies," Joe Hernandez said. He also stated that MAGA is currently negotiating with several major packaged goods firms, and is looking forward to greater cooperation from such companies in the near future.
Founded in 1977, MAGA's membership has grown to over 700 independent grocers. Other members include major retail chains like Von's, Safeway, Albertson's and Southland Corporation's 1200 California 7-11 stores. Membership is concentrated in California, but extends as far as New York, Florida and Chicago.
In addition to retailers, MAGA's membership includes a number of manufacturers, distributors and brokers. Represented are Coca-Cola, Miller Brands, Certified Grocers, Pepsi-Cola, Alfred M. Lewis and a score of others. In fact, the support for MAGA from major national companies is impressive.
One reason is Joe Hernandez. Mr. Hernandez spent nine years as National Hispanic Marketing Manager for Joseph Schlitz Brewing Company, and two years in the same position with Coca-Cola USA. He was recruited by MAGA for the executive VP spot because, as Mr. Soto notes, "He's seen the problems of marketing in the Hispanic community from both sides of the fence. And Joe is committed to the community."
MAGA President Steve Soto is a fifteen-year veteran of the Grocery Industry. For the last nine years he has operated Save More grocery in Pico Rivera, California, a busy, 25,000 square foot outlet also known as La Quebradita. Mr. Soto has also served as a member of MAGA's Board for several years, and as Treasurer for two years.
(page 59)
Continued
The Mexican American Grocers Association is actively helping people in the community through the MAGA Scholarship Foundation. The foundation has awarded over $110,000 to 115 college and university students. MAGA encourages students to pursue careers in the grocery industry after they have completed their education.
"We are dedicated to the premise that private industry must return to the community some of what we take from it," says Joe Hernandez.
This community spirit pervades MAGA's leaders. Steve Soto speaks animatedly about his plans to in- crease the group's membership; but concludes that his goal as president is "to bring people together." Joe Hernandez enthusiastically describes MAGA's new computer system; he speaks the sophisticated language of marketing as he explains plans to expand the organization's research and testing operations. But he returns to the language of people in a moment. "We are all partners in profit," he says. "The manufacturer, broker and retailer must be there for each other and for the Hispanic community."
To learn more about MAGA, Write to: The Mexican American Grocers Association, 405 North San Fernando Road, Los Angeles, CA 90031, or Call (213) 227-1565.
HISPANIC USA
(break)
Alt Text: Jorge Garrido, Media Advisory Board, addressing the conferee's.
Alt Text: Dr. James H. Stevenson, professor of Management, University of Southern Cal., speaks at the Conference.
Alt Text: Joseph Sanchez III of Civic Center Sales addressing one of the MAGA workshops.
Alt Text: Joe M. Sanchez, Jr. one of the main Panelists at the MAGA workshops, explains proper food advertising and pricing.
Alt Text: Lloyd Middleville, Mayor Protem, of Palm Springs, chatting with Executive Director of MAGA, Joe Hernandez, during a work shop session.
Alt Text: Joe C. Hernandez, executive Director and Steven A. Sota, President, respectively, enjoy a chat with one of the many attendees.
Alt Text: Guests and attendees enjoying refreshments offered by Pepsi Cola and Miller Brewing Co., Sponsors of the event along with Food Marketing Institute.
(page 60)
Alt text: Cornucopia with food inside
MAGA
Mexican American Grocers Association
(page 61)
Associate Membership in the Mexican American Grocers Assn.
Associate members are manufacturers, distributors, brokers and other who are looking for an opportunity to present their wares, services and programs to grocers in the Hispanic community. Large companies suffer from depressed economic times just as independent grocers do, making it necessary for associates to seek out new methods of approaching and marketing this community. MAGA will help you do this by:
Providing you with an opportunity to market your products, as well as promote any new products more effectively.
Helping you work together with manufacturers, brokers, distributors and others on legislation that will affect the grocery industry.
Contributing to your understanding and efforts in developing an effective advertising campaign for the Hispanic community.
Providing you with direct contact to independent grocers.
Providing you with information from grocers in Hispanic communities on how to service their stores more effectively.
Keeping you informed on what the Hispanic consumer wants and buys.
Providing you with valuable, first-hand information on Hispanic shopping and purchasing attitudes.
Providing you with a unique opportunity to work directly with those who sell your product on an on-going basis. [ie. monthly meetings.
MAGA is a group of independent grocers who are in daily contact with the Hispanic market, which has a purchasing power of $50 billion dollars annually, and which is the fastest growing market in the community. MAGA can serve as a link between you and this vast market.
MAGA Associate Membership (Partial list)
Alfred M. Lewis, Inc. Anthony Macaroni California Grocers, Inc. Carnation Company Certified Grocers of California
(page 62)
Why You, A Retail Grocer Should Join MAGA
The reasons why you should join MAGA are many. Today, more then ever, you are finding it increasingly more difficult to be competitive. It is important for you to have a forum for discussion with the wholesale areas of the Industry in order to be able to increase your profit margin. MAGA's number 1 priority will always be to the independent grocers, and finding ways to help them stay competitive.
How does MAGA accomplish this?
MAGA brings together independent grocers with common goals and interests; and addresses mutual situations, problems and successes.
MAGA explores, investigates, and presents alternative buying opportunities.
MAGA keeps you informed on any new legislation or regulations which will directly affect your business. MAGA will work for legislation which is in the best interest of the independent grocer, and will fight to defeat legislation which could hurt our businesses.
MAGA encourages industry to hire Hispanics into meaningful and upwardly mobile positions - individuals whose personal knowledge of the Hispanic market will mutually benefit our businesses, and the grocery industry as a whole.
MAGA keeps you informed on new promotional items.
MAGA supplies you with information on alternative forms of group insurance for your business.
MAGA works with all areas of the Industry to help develop a clearer understanding of the shopping and buying habits of the Hispanic consumer.
Membership continues
Coca-Cola Company Johnson's Wax La Tapatia Tortilleria Las Palmas Miller Brands, Inc. Pepsi-Cola Bottling Company Peru's Wholsale Vita-Pakt Citrus Products Southland Corporation
(Page 63)
Association History
There were many events which led to the formation of what is now the MEXICAN AMERICAN GROCERS ASSOCIATION, MAGA. Behind these events was the basic knowledge by many of the retailers in the Hispanic communities that there exists a tremendous, and virtually untapped revenue of economic potential within the Hispanic market-place.
Through their daily contact with this market they became increasingly aware of the need for cooperation between the retail and manufacturing areas of the Industry in order to most effectively pursue and capture this consumer group. The founding members of MAGA realized that this goal could best be achieved through the formation of an Association, rather then as individuals struggling alone. With this goal in mind they were able to reach out to many other retailers, as well as manufacturers, brokers, and distributors who also recognized that an Association such as MAGA could be beneficial.
The facts and figures which outline the Hispanic population and purchasing power as a group lent considerable support to the establishment and development of MAGA. The fact that there are over five million Hispanics in California alone could no longer be ignored by the Grocery Industry. No longer could it be considered as a "tail-end market." Study after study has been conducted to "inform" us about the Hispanic consumer; their numbers and location. What has been lacking, however, is the means to interpret this information, and to develop a true understanding of the attitudes of this community. MAGA has sought, and has often successfully been able to fill this void. Day to day contact with the Hispanic consumer has provided the MAGA retailer with a wealth of information on the buying habits and attitudes of this group. Through the Association they are able to share this information and help improve how business is conducted in the Hispanic market-place.
The central ongoing purpose of MAGA is to develop and provide profitable resources, techniques, and information to its members.
(page 64)
MAGA Scholarship Foundation
The Scholarship Foundation is an out-growth of the Mexican American Grocers Association. Not long after MAGA was formed, it became apparent to the members that there was an definite need for more Hispanics in the sales and merchandising sections of the industry. MAGA retailers began to question the very obvious absence of Hispanics from the industry, particularly in sales and marketing positions. The response we received from many companies was that they could not find "qualified" Hispanics, or that they were having trouble attracting Hispanics to the grocery industry. MAGA decided to "take the bull by the horns," and form a scholarship foundation which would help to eliminate this problem in the future.
The specific and primary activity of the Mexican American Grocers Association Scholarship Foundation is to provide financial assistance in the form of scholarship grants to disadvantaged and deserving students pursuing a degree in business administration, and/or business related fields such as marketing, finance and economics. It is also our hope to encourage these students through our grants and participation with them, to seek positions within the grocery industry once they have completed their education.
The MAGA Scholarship Foundation has given out over $110,000 in the form of scholarship grants to 115 students attending junior colleges, state colleges, state and private universities in Southern California.
MAGA is not only dedicated to improving our businesses, but we are also dedicated to the premise that private industry has the unquestionable responsibility to return to the community some of what we have taken from it. For this reason too, we have formed the MAGA Scholarship Foundation, and we urge everyone to support this very worthwhile endeavor.
(page 65)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast.
(crossed off)
Though the meeting did not have a partisan.
pru
(end crossed off)
(checkmark)
NO
I thought the meeting was very productive and useful. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans
(Crossed off)
do
(end crossed off)
want to be open and responsive to
(crossed off)
all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca)
(checkmark)
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans
and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and found the discussion to be very informative. :selected: I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to contin- [illegible] to keep us apprised on these and other issues of particular concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Harry Pachon Dear Harry:
(handwritten)
sitting 6ft of D'Amato C/E W/ Joyce
(end handwritten)
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Frank Solis Dear Frank
(checkmark)
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear responsibility for helping our Mexican neighbors
respond to this massive disaster. Again, thank you for coming.
Dear Bob: (Bob Leith)
(page 66)
MEMORANDUM OF CALL
TO: Joyce
(line)
:unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Cuban Nat'l Planning
(line)
OF (Organization) Council
(line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(line)
MESSAGE
(305) 379-1681 - Breakfast mtg. - will send representative - please call and talk to [illegible] secretary
RECEIVED BY
[illegible]
DATE
9/30
TIME
12:00
(page 67)
MEMORANDUM OF CALL
TO: Joyce
(line)
:Unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY-
A. Goytisolo
(line)
OF (Organization)
Cuban Nat'l Planning
(line)
PHONE NO.
CODE/EXT.
Council :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(line)
MESSAGE
will send on oct 3 at 8:00
Jose M. Hernandez
Assoc. Dean school of
languages+ linguistics
Georgetown U.
625-4448
(line)
RECEIVED BY
[illegible]
DATE
9/27
TIME
3:30
GPO: 1985 45-192 (a-n)
(page 68)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast.
(crossed off)
Though the meeting did not have a partisan.
pru
(end crossed off)
(checkmark)
NO
I thought the meeting was very productive and useful. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans
(Crossed off)
do
(end crossed off)
want to be open and responsive to
(crossed off)
all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca)
(checkmark)
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans
and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and found the discussion to be very informative. :selected: I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to contin- [illegible] to keep us apprised on these and other issues of particular concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Harry Pachon Dear Harry:
(handwritten)
sitting 6ft of D'Amato C/E W/ Joyce
(end handwritten)
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Frank Solis Dear Frank
(checkmark)
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear responsibility for helping our Mexican neighbors
respond to this massive disaster. Again, thank you for coming.
Dear Bob: (Bob Leith)
(page 69)
Richard Fajardo
Gold Seal
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn
(crossed off)
which
(end crossed of
of the issues you believe to be of major importance. and I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive, to your views. Again, thank you for coming.
Oscar Moran
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
(crossed off text)
I was interested to hear your thoughts and concerns on minority business development, including the 8A program and affirmative action requirements I also appreciated your perspectives on the bilingual education issue.
(end crossed off)
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. . I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Veronica Collazo
Dear Veronica: :selected:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending pro- posals to advance economic equity for women.
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is a possible, I would be pleased to attend.
Again, thank you for coming.
Raul Yzaguirre
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities.
(crossed off)
importance.
(end crossed off)
. I am optimistic that something can be eventually worked out :selected: on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern. :selected: :selected: :selected:
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control.
Again, thank you for coming.
(page 70)
BM Leith
Dear Boer
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. And I will be paying particularly close attention to proposed changes in Section 936 in light of the concerns you and others have raised. :selected:
Let me also congratulate you on the one million dollars raised in disaster relief for the [illegible] victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Rene Rodriquez
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast this morning. I know that was no easy task for you in light of the weather. I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenburger,
(crossed off)
who is
(end crossed off)
chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch,
(crossed off)
who is
(end crossed off)
chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly
Again, thank you for coming.
(page 71)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to (this) morning's breakfast.
(crossed off)
Though the meeting did not have a partisan. Pru
(end crossed off)
No I thought the meeting was very productive and useful.
Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans want to be open and responsive
(crossed off)
to all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca) OK
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and
(crossed off)
found
(end crossed off)
the discussion to be very informative.
OIL
I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to
(crossed off)
continue
(end crossed off)
to keep us apprised on these and other issues of particular
concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Did not show
Harry did not attend - [illegible]
(begin crossed off text)
Harry Pachon Harry did not attend - en
Dear Harry:
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
(end crossed off text)
Frank Solis
Dear Frank:
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear the responsibility of helping our Mexican neighbors respond to this massive disaster. Again, thank you for coming.
(crossed off)
Dear Bob: (Bob Leith)
(end crossed off)
(page 72)
Richard Fajardo
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn
(crossed off)
which
(end crossed off)
of the issues you believe to be of major importance. I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured,
(crossed off)
we
(end crossed off)
my office will always do its best to be open minded and responsive, to your views.
Again, thank you for coming.
Oscar Moran
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
(crossed off)
I was interested to hear your thoughts and concerns on minority business development, including the 8A program and affirmative action requirements I also appreciated your perspectives on the bilingual education issue.
(end crossed off)
OK
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. . I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Veronica Collazo
Dear Veronica:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending proposals to advance economic equity for women. OK
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is at possible, I would be pleased to attend.
Again, thank you for coming.
Raul Yzaguirre
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities.
(crossed off)
importance.
(crossed off)
I am optimistic that something can be eventually worked out on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern. :selected:
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control. OK
Again, thank you for coming.
OK
(page 73)
BOB Leith
Dear Bob,
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. And I will be paying particularly close attention to proposed changes in Section 936 in light of the concerns you and others have raised.
OK
Let me also congratulate you on the one million dollars raised in disaster relief for the [illegible] victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Rene Rodriquez
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast :selected: this morning. I know that was no easy task for you in light of the weather.
I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenburger, chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch, chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly.
Again, thank you for coming.
OIL -
(Page 1)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities. I am optimistic that something can eventually be worked out on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern.
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Raul Yzaguirre President National Council of La Raza 20 F Street, N.W. Washington, D.C. 20001
(Page 2)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans want to be open and responsive to the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. 310 First Street, S.E. Washington, D.C. 20003
(Page 3)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Frank:
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations -- bear responsibility for helping our Mexican neighbors respond to this massive disaster.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
(Page 4)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Fernando:
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans and the Hispanic leadership in the future.
Again, thank you for coming.
Sincerely, K BOB DOLE Majority Leader
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the United States 310 First Street, S.E. Washington, D.C. 20003
(Page 5)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Oscar Moran, President League of United Latin American Citizens 400 First Street, N.W. Suite 721 Washington, D.C. 20001
(Page 6)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Veronica:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending proposals to advance economic equity for women.
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is possible, I would be pleased to attend.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Ms. Veronica Collazo President Mexican-American Women's National Association 1201 16th Street, N.W. Washington, D.C. 20036
(Page 7)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast this morning. I know that was no easy task for you in light of the weather.
I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenberger, chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch, chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Dr. Rene Rodriquez President Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
(Page 8)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn of the issues you believe to be of major importance. I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive to your views.
Again, thank you for coming.
Sincerely
BOB DOLE Majority Leader
Mr. Richard Fajardo Acting Associate Counsel MALDEF 1701 18th Street, N.W. 4th Floor Washington, D.C. 20009
(Page 9)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Bob:
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. Although I do not think we should exempt the Section 936 possessions credit from review as part of tax reform, I certainly will keep in mind the concerns you have raised.
Let me also congratulate you on the one million dollars raised in disaster relief for the victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
(Page 10)
NATIONAL ORGANIZATIONS LEADERSHIP Thurs, October 3, 1985 8:00 a.m.
YES 1. Ms. Antonia Hernandez, President and General Council Mexican-American Legal Defense and Education Fund (MALDEF)
YES 2. Mr. Oscar Moran, President League of United Latin American Citizens (LULAC)
NO 3. Mr. Ed Bernaldez, National Chairman American GI Forum of the United States
(Crossed off)
4. Guarione Diaz, President Cuban National Planning Council (CNPC)
NO 5. Augustine de Goytisolo, Chairman Cuban National Planning Council (CNPC)
(end crossed off)
(Handwritten)
Jose m. Hernandez assoc Dean School of Languages + Linguistics Georgetown University 625-4448
(end handwritten)
web 6. Mr. Luis Sabines, President Latin Chamber of Commerce of USA (CAMACOL)
no answer 9/27/85
7. Ms. Veronica Collazo, President Mexican-American Women's National Association (MANA)
8. Mr. Raul Izaguirre, President National Council of La Raza (NCLR)
w.c.b. 9. Mr. Harry Pachon, Executive Director National Association of Latino Elected and Appointed Officials (NALEO)
W.C.B. 10. Ms. Millie Torres, President National Puerto Rican Coalition, Inc. (NPRC)
wcb. 11. Fernando de Baca, National Chairman Republican National Hispanic Assembly of the U.S. (RNHA)
WCB
12. Mr. Steve Soto, President Mexican-American Grocery Association
WCB
13. Mr. Frank Solis, National Hispanic Program Manager Coors Company
9 years Republican $325 million
DOLE-OK
HAWKINS- ROSALIE TO CALL
GORTON - NO
ERNIE -
D'AMATO-W.C.B. YES
PACKWOOD - TOMORROW WCB
SPECTER - 8:30 a.m. - possible
QUAYLE - W.C.B.
MATTINGLY - YES
(Page 11)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST :selected: Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108 :selected: Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207 :unselected: Mr. Ed Bernaldez National Chairman American GI Forum of the United States 5959 Gateway West El Paso, Texas 79905
Mr. Augustine de Goytisolo Chairman Cuban National Planning Council (CNPC) Miami, Florida 33130
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Izaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
(page 12)
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Steven A. Soto President Mexican American Grocers Association 505 N. San Fernando Road Los Angeles, California 90031
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
INVITATIONS EXTENDED TO:
Senator Dole Confirmed
Senator Hawkins
Senator D'Amato confirmed
Senator Specter
Senator Quayle
Senator Mattingly Confirmed
Ernie Garcia, Sergeant at Arms
(page 13)
MEMORANDUM OF CALL
TO: Joyce
(Line)
YOU WERE CALLED BY- YOU WERE VISITED BY-
Tamara
(Line)
OF (Organization) Sen. D'Amato
(Line)
PHONE NO. CODE/EXT. :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT :unselected: PLEASE CALL
(Line)
MESSAGE 4-8346
Sen. D'amato will be at breakfast on the 3rd- wants list of Spanish leaders
(line)
RECEIVED BY 0
DATE - 5-27
Time - 4:20
(Page 14)
BOB DOLE KANSAS
United States Senate Office of Majority Leader S-230 THE CAPITOL
Senators: Heinz
Ford
Eton
D'Amato
Dole
Thurmond
Simpson
Pusher
Reception
(Page 15)
Sergeant at arms mail & File Control Routing Slip
Action: To:
Circulate
File :Selected:
Forward to
FYI
Handle
Mail
Return
See ME
Signature :Selected: Initials
Date OCT 10 1985 From MALDEF
Comments:
Copy to Sen. Dole
(Page 16)
Mexican American Legal Defense and Educational Fund
634 South Spring Street, 11th Floor Los Angeles, CA 90014 (213) 629-2512
MALDEF
October 7, 1985
Mr. Ernie Garcia U.S. Senate Sgt-at-Arms U.S. Capitol Room S321 Washington, D.C. 20510
Dear Ernie:
Sorry I missed the breakfast with Senator Dole this week. There was a conflict in my schedule and I was unable to make the trip out East. I'm glad to learn that you're doing really well and back in the Senate.
I have my hands full since I was appointed MALDEF's president. There's much to do and many exciting challenges and until the end of this year (at least) I'll be on the road.
I travel to D.C. often and will call upon you. Maybe you can coordinate a meeting with the Senator.
Regards, Antonia
Antonia Hernandez President and General Counsel
National Office 28 Geary Street San Francisco, CA 94108 (415) 981-5800
Regional Offices 343 South Dearborn Street Suite 910 Chicago, IL 60604 (312) 427-9363
250 W. Fourteenth Avenue Suite 308 Denver, CO 80204 (303) 893-1893
634 South Spring Street, 11th Floor Los Angeles, CA 90014 (213) 629-2512
517 Petroleum Commerce Bldg. 201 North St. Mary's Street San Antonio, TX 78205 (512) 224-5476
1701 18th Street, N.W. Washington, D.C. 20009 (202) 393-5111
Contributions Are Deductible for US Income Tax Purposes
(Page 17)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
(Crossed off text)
Ms. Antonia Hernandez :selected: President and General Counsel
Richard FAJARDO ACT ASSOC Council work office :selected:
393-5111
Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street :selected: :selected:
San Francisco, California 94108
(End Crossed off Text)
(Handwritten)
No Remain at Home
Richard Fajardo Act. Assoc Council work office 393-5111
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 18)
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Hawkins (not sure because of Fundraiser in Fla. night before Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed) Senator Packwood (checking the schedule)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 19)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST :selected: Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108 :selected: Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(Crossed off)
Mr. Ed Bernaldez National Chairman American GI Forum of the United States 5959 Gateway West El Paso, Texas 79905
(end crossed off)
WCB Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135 heart condition not sure
WCB Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
(Page 20)
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
WCB Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
INVITATIONS EXTENDED TO: Senator Dole (confirmed) Senator Hawkins Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Quayle Senator Mattingly (confirmed) Senator Packwood
Ernie Garcia, Sergeant at Arms Sheila Bair
(Handwritten)
Bob President P.R. Chamber of Commerce
PO bo 3789
San Juan. Puerto
809-721-6060
Sheralton Carlton
Leith
(Page 21)
OK
ELSA VALVERDE
Mr. Oscar Moran, President League of United Latin American Citizens (LULAC) 400 First Street, N.W. Suite 721 Washington, D.C. 20001
401 Weet Commence
San Antonio, Texas 78207 (202) 628-8516/0717 - 512-223-3377
Formed in 1929, LULAC pursues its original purpose of uniting the efforts of civic groups to assist underprivileged and unrepresented Hispanic Americans, LULAC, with a staff of 15, is a non-profit corporation with 110,000 active members in 45 states. In concert with American GI Forum, LULAC sponsors SER-Jobs for Progress. Membership fees of $16 per year supplement financing from corporate donations, private contributions and grants. The League publishes LATINO and AVISO! newsletters quarterly.
(Page 22)
NO
Mr. Ed Bernaldez, National Chairman American GI Forum of the United States 5959 Gateway West Suite 201 El Paso, Texas 79905 (915) 772-1442
On the
West Coast that day maybe L.A.
An organization dating back to the days immediately following World War II, the American GI Forum serves as an advocate on Hispanic issues for veterans and their families. Today, the Forum seeks to identify, study and make recommendations concerning issues that affect the lives of Hispanics. The Forum also lobbies for veterans' programs, Hispanic issues and civil rights. Its largest programs are American GI Forum Education Foundation, Veterans' Outreach Program and National Economic Development. In addition, the Forum co-sponsors SER-Jobs for Progress with LULAC. A non-profit corporation financed by dues of $15 a year and donations, it publishes The Forumeer, a monthly newsletter.
(Page 23)
out of town this week- will Check + Call us back
Mr. Fernando de Baca, National Chairman Republican National Hispanic Assembly of the United States (RNHA) 310 First Street, S.E. Washington, D.C. 20003 (202) 662-1355 or 666-3103
783-2109
West Coast [illegible]
RNHA was founded in 1975 to educate Hispanics about the American political process and to register voters. The Assembly also works to recruit Hispanics to the Republican party. Supported by the Republican National Committee, RNHA is concentrated in 25 states, especially those with large Hispanic populations. The GOP group is also represented in Delaware, which is not heavily Hispanic.
VA medical Center test
Manuel Garcia national Director RNHA
(Page 24)
[illegible]
D'Amato
Mathias
Specter
(Line)
Mattingly
Gorton
Packwood
(Page 25
OK Jose Hernandez
(crossed out)
Mr. Augustine de Goytisolo, Chairman Cuban National Planning Council (CNPC) 300 S.W. 12th Avenue 3rd Floor Miami, Florida 33130 (305) 642-3484
(end crossed out)
(305) 379-1681
Can't make breakfast
secy Christina
An organization formed in 1972 to help Cubans adapt to the mainstream of life in the U.S., the Council also participates in the overall Hispanic movement. Its principal activities include policy research, community development and service delivery programs in education and employment. This non-profit corporation has offices in Detroit and Miami. It publishes a number of brochures and position papers. The group is funded by donations and contracts, and by grants from the Department of Justice.
M. Jose Hernandez Asst. Dean Georgetown 625-4448 Wash. Rep. of Cuban national Planning Council
(page 26)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
7 Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
/ Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
4 Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
6 Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
3 Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002 1
9 Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
10 Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 27)
5 Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
303-278-4866
8 Mr. Frank Solis National Manager Coors Company Community Relations Department Golden, Colorado 80401
2 Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
299 mod [illegible] 405 new York 10017 man 18
Dr. Rene Rodriguez President- Inter-American College of Physicians+surgeons 246 [illegible] physicians New York
health Care Doc security
212-599-2737
(page 28)
RitA
YES DR. Harry Pachon, Executive Director National Association of Latino Elected and Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002 (202) 546-2536
An organization established in 1975 to improve the health, economic, social and educational welfare of Hispanics; inform Hispanic voters on issues affecting them; and register Hispanic voters, NALEO seeks to become a powerful voice in Washington and in states with large Hispanic populations. Politically non-partisan, the Association welcomes as a member anyone who supports its objectives. As a non- profit corporation, NALEO is underwritten by dues ranging from $25 to $5,000 per year and donations. NALEO issues a quarterly newsletter, NALEO National Report, and also publishes the annual National Roster of Hispanic Elected Officials.
(page 29)
Ms. Millie Torres, President National Puerto Rican Coalition, Inc. (NPRC) 701 North Fairfax Street Suite 310 Alexandria, Virginia 22314 (703) 684-0020
212-395-2246
w.c.b.
The primary mission of the National Puerto Rican Coalition is to foster the social, economic and political well-being of all Puerto Ricans. Founded in 1977, NPRC evaluates the potential impact of legislative and government proposals and policies on the Puerto Rican community. NPRC provides technical assistance and training to Puerto Rican organizations. A non-profit organization funded by contributions, foundations, corporate grants and a membership fee of $25, the organization publishes NPRC Reports monthly.
(page 30)
MICKY 20 WCB YES
Mr. Frank Solis, National Hispanic Program Manager Adolph Coors Company Community Relations Department Building # 814 Golden, Colorado 80401 (303) 277-5028
Mr. Solis is married and living in Denver, Colorado. He was born and raised in San Antonio, Texas. Frank has been with Coors for nine years. He is a Republican and very close to some members of the Coors family. Frank is the initiator of the $325. million agreement between the Hispanic community and Coors. Five of the signators of that agreement are attending the breakfast. Coors has increased their involvement with the Hispanic community ten-fold with a Republican slant on that increased participation. Frank has assumed a very high profile within the Hispanic community, so much so that he is considered a leader.
(Page 31)
Julie OK
Ms. Antonia Hernandez, President Mexican-American Legal Defense and Education Fund (MALDEF) 28 Geary Street 3rd Floor San Francisco, CA 94108 (415) 981-5800
213- 629-2512 (L.A.) OCT. 1,1985
MALDEF, formed in 1968, is a national advocacy agency that protects the rights of U.S. Hispanics and works to advance Hispanic communities. Community education, legal action, research and scholarships for Hispanic law students are MALDEF's main tools. With a national office in San Francisco, and regional offices in Los Angeles, San Antonio, Chicago, Denver and Washington, D.C., the Fund also concentrates on building an awareness among Hispanics of their heritage and of the issues affecting their lives. Funding for MALDEF comes from foundation grants, donations and fund-raising activities. The organization publishes a quarterly, the MALDEF Newsletter.
(page 32)
YES
Mr. Raul Izaguirre, President National Council of La Raza (NCLR) 20 F Street, N.W. 2nd Floor Washington, D.C. 20001 (202)
(Crossed out)
638-9600-
(end crossed out)
628-9600
Zucb
A broad-based service organization composed of 120 affiliated groups, NCLR is chartered to advance the social and economic well-being of Hispanic communities. It promotes public policy legislation, community assistance programs, special projects and media attention. NCLR's member organizations serve an estimated 1 million people and are assisted by 40 staff employees, who operate from field offices in Dallas, Phoenix, and Los Angeles. Locally based organizations pay dues of $150 per year. Other funding comes from donations and grants from government agencies, foundations and corporations. NCLR publishes a bimonthly journal, Agenda.
no answer 9/27/85
(Page 33)
(Crossed out)
Mr. Luis Sabines, President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135 (305) 642-3870
(end crossed out)
Patricia arias NO
WCB HEART CONDITION
Organized in 1965 to promote trade between the United States and Central American, South American and Caribbean communities, CAMACOL is also a source of information on local tourism, economic development and cultural events. A non-profit corporation funded by annual dues of $120 and by corporate donations, the group publishes a monthly newsletter, CAMACOL.
(Page 34)
YES
Ms. Veronica Collazo, President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Suite 420 Washington, D.C. 20036 (202) 223-3440
Feminism finds a voice in Mexican-American communities with MANA, an association dedicated since 1976 to advancing the status of women of Mexican descent. MANA hopes to reach this goal by promoting leadership among Chicanos, improving communication among Mexican- American women and by furthering parity with Chicanos. A non-profit corporation, MANA is financed by dues ($25 for regular memberships) and donations. The Association publishes a quarterly newsletter and interim issue updates.
No answer W.C.B.
Linda 785-1141
(page 35)
NO
Mr. Pablo Sedillo, Executive Director U.S. Catholic Conference/Secretariat for Hispanic Affairs 1312 Massachusetts Avenue, N.W. Washington, D.C. 20005
(202) 659-6876
An arm of the Catholic Church, the Secretariat has since 1948 been a national advocate for Catholic Hispanics. It is a non- profit corporation supported by the National Catholic conference of Bishops. A newsletter is published bimonthly.
(Page 36)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 37)
Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Dr. Rene Rodriquez President Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 38)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 39)
Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Dr. Rene RodriquezPresident Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 40)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
1. Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
2. Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(crossed out)
3. Mr. Luis Sabines President ichoch ner of comerse OF USA (CAMACOL )
Latin Chamber of Commerce of (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
(end crossed out)
4. Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
5. Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
6 . Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
7. MR.
LOUIS NUNEZ (crossed out) Ms. Millie Torres Director (end crossed out) PRESIDENT National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 41)
8. Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003 DR.
9. Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
10. Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
11. Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
12 Senator Dole (confirmed) 13 Senator Domenici (confirmed) 14 Senator D'Amato (confirmed) 15 Senator Specter (will arrive at 8:30) 16 Senator Mattingly (confirmed)
17 Ernie Garcia, Sergeant at Arms
Sheila Bair 18 Office of the Majority Leader
(Page 42)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 43)
Mr. Fernando de Baca - Manuel Garcia National Chairman national Director RNHA Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed)
(crossed out)
Senator Packwood (checking the schedule)
(end crossed out)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(page 44)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 45)
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed) Senator Packwood (checking the schedule) Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 46)
MEMORANDUM OF CALL
TO: Joyce
YOU WERE CALLED BY-
YOU WERE VISITED BY-
OF (Organization)
PHONE NO. CODE/EXT. PLEASE CALL WILL CALL AGAIN IS WAITING TO SEE YOU RETURNED YOUR CALL WISHES AN APPOINTMENT
MESSAGE Mattingly will be at breakfast room change is noted.
RECEIVED BY
DATE
TIME
(Page 47)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 5-201 8:00 a.m. - Room S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(Crossed off text)
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
(end crossed off text)
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(page 48)
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003 Dr. Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
assoc. Dean Georgetown U. School of lang+ ling DC 20057
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) OK Senator Domenici (confirmed) Senator D'Amato (confirmed) OK Senator Specter (will arrive at 8:30) ok Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
18
Sheila Bair Office of the Majority Leader
(page 49)
MEMORANDUM OF CALL
TO: Joyce
(line)
YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Tita
(line)
OF (Organization) :unselected:
(line)
PLEASE CALL :unselected:
PHONE NO. CODE/EXT. :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
MESSAGE 684-0020
(line)
RECEIVED BY
P
DATE
10-1
TIME
12:00
(page 50)
MEMORANDUM OF CALL
TO: Joyce
(line)
YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Jose Hernandez
(Line)
OF (Organization) Georgetown [illegible]
(Line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(Line)
MESSAGE 625-4301
9 to 5 Marie Hice
(Line)
RECEIVED BY O
DATE 10-1
TIME
10:10
(page 51)
MEMORANDUM OF CALL
TO: Joyce
(Line)
:unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY-
Mickey Archuleta
(Line)
OF (Organization) 303-277-5028
(Line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(Line)
MESSAGE
Frank Solis
(Line)
RECEIVED BY P
DATE 10-1
TIME 10:00
(Page 52)
(Handwritten)
John McCain [illegible] Senate Seat
Bobbie Fiedler California
WCB - [illegible]
Domenici
(end handwritten)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(WCB) Mr. Luis Sabines ( heart condition)
President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
WCB Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York LOUIS NUNEZ Sal Meg
President
(page 53)
WCB Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO: Senator Dole (confirmed) Senator Hawkins Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30)
(crossed out)
Senator Quayle
(end crossed out)
CAMP Senator Mattingly (confirmed) Senator Packwood
Ernie Garcia, Sergeant at Arms Sheila Bair
(page 54)
MAGA Mexican American Grocers Association
STEVEN A. SOTO President
405 N. San Fernando Road Los Angeles, CA 90031 (213) 227-1565
(page 55)
WCB NO
Steven A. Soto - Born and raised in Los Angeles, California
Steve has attended the University of California at Los Angeles, (U.C.L.A.)
He has been in the retail grocery business for 16 years, and is currently a partner in Save-More Grocery in Pico Rivera.
Steve served on the Board of Directors of the Mexican American Grocers Association, for two years before being elected the Treasurer of the organization. He served as Treasurer for two years.
In 1983 Steve was elected President of the Mexican American Grocers Association and currently still holds that position.
Steve Soto is a very busy and involved individual. In addition to his responsibilities as a retailer grocer and as MAGA President, Steve serves on many Boards and Committees.
Steve is a Consultant to the All American Youth Foundation
He serves on the Advisory Board of the Food Marketing Institute
He is a member of the Board of Trustees of the Southern California Grocers Trust and is on the Steering Committee for the Los Angeles City Chamber of Commerce.
(page 56)
$2.50
· 700 Hispanic High School Students Scholarship Recipients · Immigration Agents Deported From Chicago City Hall
HISPANIC USA ®
VOLUME No. 2 No. II THE NATIONAL MAGAZINE FOR U.S. HISPANIC BUSINESSMEN & WOMEN JUNE, 1985
MAGA: Mexican - American Grocers Association
WORLD
A Vital Force in the Hispanic Community
(page 57)
HISPANIC USA/SPECIAL REPORT
Partners in Profit The Mexican American Grocers Association
By Howard M. Schneider
It's a rare "special interest group" that can look three ways at once. But that's just what the Mexican American Grocers Association does. MAGA makes a real effort-with a good deal of success to serve the needs of retailers, manufacturers and the Hispanic community.
"We watch out for each other," says Joe Hernandez, the group's recently promoted senior executive Vice President, operations. The same theme is echoed by MAGA President Steve Soto. "Without the Manufacturers' support," Soto said, "my cash register doesn't ring."
MAGA's goal is to help the retailer, the manufacturer and the community by facilitating communication. Mr. Hernandez points out the manufacturer's need for accurate information about the Hispanic marketplace, and notes that major retail chains also benefit from such data. To that end, MAGA has conducted extensive demographic and psychographic research, published in a 30-page profile entitled, "The Hispanic Shopper."
The group's findings were presented in seminars at the national convention of the Food Marketing Institute in Dallas last year, and "The Hispanic Shopper" was the focus of MAGA's first annual conference in Palm Springs in March, 1985. Present were over 150 decision markers, representing manufacturers, distributors, retailers, media and advertising agencies. So successful was the Palm Springs meeting that a second conference has already been scheduled for March 19-23, 1986.
Alt text: Attendees enjoying a coffee break during the seminar.
Alt text: Conferring on Hispanic issues with Congressman Esteban Torres (34th Dist.) (center) are left, Joe M. Sanchez, Jr. founder of MAGA and Steve Soto, President of MAGA.
Alt Text: Attendees enjoying a seminar.
(page 58)
Alt text: Conferees enjoy lunch and speeches outdoor at beautiful Palm Springs. More than 200 hundred attended the first MAGA conference.
The open communication that MAGA is achieving has been a boon to independent grocers, keeping them aware of manufacturers' promotions, discount offers and coupon programs. But many local retailers are still not being adequately serviced by manufacturers or their brokers. Both Mr. Hernandez and Mr. Soto pointed to the success of the beverage industry in providing service to community merchants, noting that independent grocers account for 42% of all beer and soft drink sales. "Other sectors must follow the brewing and soft drink companies," Joe Hernandez said. He also stated that MAGA is currently negotiating with several major packaged goods firms, and is looking forward to greater cooperation from such companies in the near future.
Founded in 1977, MAGA's membership has grown to over 700 independent grocers. Other members include major retail chains like Von's, Safeway, Albertson's and Southland Corporation's 1200 California 7-11 stores. Membership is concentrated in California, but extends as far as New York, Florida and Chicago.
In addition to retailers, MAGA's membership includes a number of manufacturers, distributors and brokers. Represented are Coca-Cola, Miller Brands, Certified Grocers, Pepsi-Cola, Alfred M. Lewis and a score of others. In fact, the support for MAGA from major national companies is impressive.
One reason is Joe Hernandez. Mr. Hernandez spent nine years as National Hispanic Marketing Manager for Joseph Schlitz Brewing Company, and two years in the same position with Coca-Cola USA. He was recruited by MAGA for the executive VP spot because, as Mr. Soto notes, "He's seen the problems of marketing in the Hispanic community from both sides of the fence. And Joe is committed to the community."
MAGA President Steve Soto is a fifteen-year veteran of the Grocery Industry. For the last nine years he has operated Save More grocery in Pico Rivera, California, a busy, 25,000 square foot outlet also known as La Quebradita. Mr. Soto has also served as a member of MAGA's Board for several years, and as Treasurer for two years.
(page 59)
Continued
The Mexican American Grocers Association is actively helping people in the community through the MAGA Scholarship Foundation. The foundation has awarded over $110,000 to 115 college and university students. MAGA encourages students to pursue careers in the grocery industry after they have completed their education.
"We are dedicated to the premise that private industry must return to the community some of what we take from it," says Joe Hernandez.
This community spirit pervades MAGA's leaders. Steve Soto speaks animatedly about his plans to in- crease the group's membership; but concludes that his goal as president is "to bring people together." Joe Hernandez enthusiastically describes MAGA's new computer system; he speaks the sophisticated language of marketing as he explains plans to expand the organization's research and testing operations. But he returns to the language of people in a moment. "We are all partners in profit," he says. "The manufacturer, broker and retailer must be there for each other and for the Hispanic community."
To learn more about MAGA, Write to: The Mexican American Grocers Association, 405 North San Fernando Road, Los Angeles, CA 90031, or Call (213) 227-1565.
HISPANIC USA
(break)
Alt Text: Jorge Garrido, Media Advisory Board, addressing the conferee's.
Alt Text: Dr. James H. Stevenson, professor of Management, University of Southern Cal., speaks at the Conference.
Alt Text: Joseph Sanchez III of Civic Center Sales addressing one of the MAGA workshops.
Alt Text: Joe M. Sanchez, Jr. one of the main Panelists at the MAGA workshops, explains proper food advertising and pricing.
Alt Text: Lloyd Middleville, Mayor Protem, of Palm Springs, chatting with Executive Director of MAGA, Joe Hernandez, during a work shop session.
Alt Text: Joe C. Hernandez, executive Director and Steven A. Sota, President, respectively, enjoy a chat with one of the many attendees.
Alt Text: Guests and attendees enjoying refreshments offered by Pepsi Cola and Miller Brewing Co., Sponsors of the event along with Food Marketing Institute.
(page 60)
Alt text: Cornucopia with food inside
MAGA
Mexican American Grocers Association
(page 61)
Associate Membership in the Mexican American Grocers Assn.
Associate members are manufacturers, distributors, brokers and other who are looking for an opportunity to present their wares, services and programs to grocers in the Hispanic community. Large companies suffer from depressed economic times just as independent grocers do, making it necessary for associates to seek out new methods of approaching and marketing this community. MAGA will help you do this by:
Providing you with an opportunity to market your products, as well as promote any new products more effectively.
Helping you work together with manufacturers, brokers, distributors and others on legislation that will affect the grocery industry.
Contributing to your understanding and efforts in developing an effective advertising campaign for the Hispanic community.
Providing you with direct contact to independent grocers.
Providing you with information from grocers in Hispanic communities on how to service their stores more effectively.
Keeping you informed on what the Hispanic consumer wants and buys.
Providing you with valuable, first-hand information on Hispanic shopping and purchasing attitudes.
Providing you with a unique opportunity to work directly with those who sell your product on an on-going basis. [ie. monthly meetings.
MAGA is a group of independent grocers who are in daily contact with the Hispanic market, which has a purchasing power of $50 billion dollars annually, and which is the fastest growing market in the community. MAGA can serve as a link between you and this vast market.
MAGA Associate Membership (Partial list)
Alfred M. Lewis, Inc. Anthony Macaroni California Grocers, Inc. Carnation Company Certified Grocers of California
(page 62)
Why You, A Retail Grocer Should Join MAGA
The reasons why you should join MAGA are many. Today, more then ever, you are finding it increasingly more difficult to be competitive. It is important for you to have a forum for discussion with the wholesale areas of the Industry in order to be able to increase your profit margin. MAGA's number 1 priority will always be to the independent grocers, and finding ways to help them stay competitive.
How does MAGA accomplish this?
MAGA brings together independent grocers with common goals and interests; and addresses mutual situations, problems and successes.
MAGA explores, investigates, and presents alternative buying opportunities.
MAGA keeps you informed on any new legislation or regulations which will directly affect your business. MAGA will work for legislation which is in the best interest of the independent grocer, and will fight to defeat legislation which could hurt our businesses.
MAGA encourages industry to hire Hispanics into meaningful and upwardly mobile positions - individuals whose personal knowledge of the Hispanic market will mutually benefit our businesses, and the grocery industry as a whole.
MAGA keeps you informed on new promotional items.
MAGA supplies you with information on alternative forms of group insurance for your business.
MAGA works with all areas of the Industry to help develop a clearer understanding of the shopping and buying habits of the Hispanic consumer.
Membership continues
Coca-Cola Company Johnson's Wax La Tapatia Tortilleria Las Palmas Miller Brands, Inc. Pepsi-Cola Bottling Company Peru's Wholsale Vita-Pakt Citrus Products Southland Corporation
(Page 63)
Association History
There were many events which led to the formation of what is now the MEXICAN AMERICAN GROCERS ASSOCIATION, MAGA. Behind these events was the basic knowledge by many of the retailers in the Hispanic communities that there exists a tremendous, and virtually untapped revenue of economic potential within the Hispanic market-place.
Through their daily contact with this market they became increasingly aware of the need for cooperation between the retail and manufacturing areas of the Industry in order to most effectively pursue and capture this consumer group. The founding members of MAGA realized that this goal could best be achieved through the formation of an Association, rather then as individuals struggling alone. With this goal in mind they were able to reach out to many other retailers, as well as manufacturers, brokers, and distributors who also recognized that an Association such as MAGA could be beneficial.
The facts and figures which outline the Hispanic population and purchasing power as a group lent considerable support to the establishment and development of MAGA. The fact that there are over five million Hispanics in California alone could no longer be ignored by the Grocery Industry. No longer could it be considered as a "tail-end market." Study after study has been conducted to "inform" us about the Hispanic consumer; their numbers and location. What has been lacking, however, is the means to interpret this information, and to develop a true understanding of the attitudes of this community. MAGA has sought, and has often successfully been able to fill this void. Day to day contact with the Hispanic consumer has provided the MAGA retailer with a wealth of information on the buying habits and attitudes of this group. Through the Association they are able to share this information and help improve how business is conducted in the Hispanic market-place.
The central ongoing purpose of MAGA is to develop and provide profitable resources, techniques, and information to its members.
(page 64)
MAGA Scholarship Foundation
The Scholarship Foundation is an out-growth of the Mexican American Grocers Association. Not long after MAGA was formed, it became apparent to the members that there was an definite need for more Hispanics in the sales and merchandising sections of the industry. MAGA retailers began to question the very obvious absence of Hispanics from the industry, particularly in sales and marketing positions. The response we received from many companies was that they could not find "qualified" Hispanics, or that they were having trouble attracting Hispanics to the grocery industry. MAGA decided to "take the bull by the horns," and form a scholarship foundation which would help to eliminate this problem in the future.
The specific and primary activity of the Mexican American Grocers Association Scholarship Foundation is to provide financial assistance in the form of scholarship grants to disadvantaged and deserving students pursuing a degree in business administration, and/or business related fields such as marketing, finance and economics. It is also our hope to encourage these students through our grants and participation with them, to seek positions within the grocery industry once they have completed their education.
The MAGA Scholarship Foundation has given out over $110,000 in the form of scholarship grants to 115 students attending junior colleges, state colleges, state and private universities in Southern California.
MAGA is not only dedicated to improving our businesses, but we are also dedicated to the premise that private industry has the unquestionable responsibility to return to the community some of what we have taken from it. For this reason too, we have formed the MAGA Scholarship Foundation, and we urge everyone to support this very worthwhile endeavor.
(page 65)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast.
(crossed off)
Though the meeting did not have a partisan.
pru
(end crossed off)
(checkmark)
NO
I thought the meeting was very productive and useful. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans
(Crossed off)
do
(end crossed off)
want to be open and responsive to
(crossed off)
all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca)
(checkmark)
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans
and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and found the discussion to be very informative. :selected: I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to contin- [illegible] to keep us apprised on these and other issues of particular concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Harry Pachon Dear Harry:
(handwritten)
sitting 6ft of D'Amato C/E W/ Joyce
(end handwritten)
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Frank Solis Dear Frank
(checkmark)
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear responsibility for helping our Mexican neighbors
respond to this massive disaster. Again, thank you for coming.
Dear Bob: (Bob Leith)
(page 66)
MEMORANDUM OF CALL
TO: Joyce
(line)
:unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Cuban Nat'l Planning
(line)
OF (Organization) Council
(line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(line)
MESSAGE
(305) 379-1681 - Breakfast mtg. - will send representative - please call and talk to [illegible] secretary
RECEIVED BY
[illegible]
DATE
9/30
TIME
12:00
(page 67)
MEMORANDUM OF CALL
TO: Joyce
(line)
:Unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY-
A. Goytisolo
(line)
OF (Organization)
Cuban Nat'l Planning
(line)
PHONE NO.
CODE/EXT.
Council :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(line)
MESSAGE
will send on oct 3 at 8:00
Jose M. Hernandez
Assoc. Dean school of
languages+ linguistics
Georgetown U.
625-4448
(line)
RECEIVED BY
[illegible]
DATE
9/27
TIME
3:30
GPO: 1985 45-192 (a-n)
(page 68)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast.
(crossed off)
Though the meeting did not have a partisan.
pru
(end crossed off)
(checkmark)
NO
I thought the meeting was very productive and useful. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans
(Crossed off)
do
(end crossed off)
want to be open and responsive to
(crossed off)
all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca)
(checkmark)
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans
and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and found the discussion to be very informative. :selected: I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to contin- [illegible] to keep us apprised on these and other issues of particular concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Harry Pachon Dear Harry:
(handwritten)
sitting 6ft of D'Amato C/E W/ Joyce
(end handwritten)
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Frank Solis Dear Frank
(checkmark)
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear responsibility for helping our Mexican neighbors
respond to this massive disaster. Again, thank you for coming.
Dear Bob: (Bob Leith)
(page 69)
Richard Fajardo
Gold Seal
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn
(crossed off)
which
(end crossed of
of the issues you believe to be of major importance. and I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive, to your views. Again, thank you for coming.
Oscar Moran
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
(crossed off text)
I was interested to hear your thoughts and concerns on minority business development, including the 8A program and affirmative action requirements I also appreciated your perspectives on the bilingual education issue.
(end crossed off)
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. . I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Veronica Collazo
Dear Veronica: :selected:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending pro- posals to advance economic equity for women.
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is a possible, I would be pleased to attend.
Again, thank you for coming.
Raul Yzaguirre
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities.
(crossed off)
importance.
(end crossed off)
. I am optimistic that something can be eventually worked out :selected: on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern. :selected: :selected: :selected:
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control.
Again, thank you for coming.
(page 70)
BM Leith
Dear Boer
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. And I will be paying particularly close attention to proposed changes in Section 936 in light of the concerns you and others have raised. :selected:
Let me also congratulate you on the one million dollars raised in disaster relief for the [illegible] victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Rene Rodriquez
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast this morning. I know that was no easy task for you in light of the weather. I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenburger,
(crossed off)
who is
(end crossed off)
chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch,
(crossed off)
who is
(end crossed off)
chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly
Again, thank you for coming.
(page 71)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to (this) morning's breakfast.
(crossed off)
Though the meeting did not have a partisan. Pru
(end crossed off)
No I thought the meeting was very productive and useful.
Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans want to be open and responsive
(crossed off)
to all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca) OK
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and
(crossed off)
found
(end crossed off)
the discussion to be very informative.
OIL
I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to
(crossed off)
continue
(end crossed off)
to keep us apprised on these and other issues of particular
concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Did not show
Harry did not attend - [illegible]
(begin crossed off text)
Harry Pachon Harry did not attend - en
Dear Harry:
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
(end crossed off text)
Frank Solis
Dear Frank:
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear the responsibility of helping our Mexican neighbors respond to this massive disaster. Again, thank you for coming.
(crossed off)
Dear Bob: (Bob Leith)
(end crossed off)
(page 72)
Richard Fajardo
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn
(crossed off)
which
(end crossed off)
of the issues you believe to be of major importance. I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured,
(crossed off)
we
(end crossed off)
my office will always do its best to be open minded and responsive, to your views.
Again, thank you for coming.
Oscar Moran
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
(crossed off)
I was interested to hear your thoughts and concerns on minority business development, including the 8A program and affirmative action requirements I also appreciated your perspectives on the bilingual education issue.
(end crossed off)
OK
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. . I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Veronica Collazo
Dear Veronica:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending proposals to advance economic equity for women. OK
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is at possible, I would be pleased to attend.
Again, thank you for coming.
Raul Yzaguirre
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities.
(crossed off)
importance.
(crossed off)
I am optimistic that something can be eventually worked out on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern. :selected:
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control. OK
Again, thank you for coming.
OK
(page 73)
BOB Leith
Dear Bob,
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. And I will be paying particularly close attention to proposed changes in Section 936 in light of the concerns you and others have raised.
OK
Let me also congratulate you on the one million dollars raised in disaster relief for the [illegible] victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Rene Rodriquez
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast :selected: this morning. I know that was no easy task for you in light of the weather.
I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenburger, chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch, chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly.
Again, thank you for coming.
OIL -
(Page 1)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities. I am optimistic that something can eventually be worked out on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern.
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Raul Yzaguirre President National Council of La Raza 20 F Street, N.W. Washington, D.C. 20001
(Page 2)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans want to be open and responsive to the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. 310 First Street, S.E. Washington, D.C. 20003
(Page 3)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Frank:
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations -- bear responsibility for helping our Mexican neighbors respond to this massive disaster.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
(Page 4)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Fernando:
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans and the Hispanic leadership in the future.
Again, thank you for coming.
Sincerely, K BOB DOLE Majority Leader
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the United States 310 First Street, S.E. Washington, D.C. 20003
(Page 5)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Oscar Moran, President League of United Latin American Citizens 400 First Street, N.W. Suite 721 Washington, D.C. 20001
(Page 6)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Veronica:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending proposals to advance economic equity for women.
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is possible, I would be pleased to attend.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Ms. Veronica Collazo President Mexican-American Women's National Association 1201 16th Street, N.W. Washington, D.C. 20036
(Page 7)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C.
BOB DOLE KANSAS
October 3, 1985
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast this morning. I know that was no easy task for you in light of the weather.
I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenberger, chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch, chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Dr. Rene Rodriquez President Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
(Page 8)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn of the issues you believe to be of major importance. I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive to your views.
Again, thank you for coming.
Sincerely
BOB DOLE Majority Leader
Mr. Richard Fajardo Acting Associate Counsel MALDEF 1701 18th Street, N.W. 4th Floor Washington, D.C. 20009
(Page 9)
UNITED STATES SENATE OFFICE OF THE MAJORITY LEADER WASHINGTON, D. C. October 3, 1985
BOB DOLE KANSAS
Dear Bob:
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. Although I do not think we should exempt the Section 936 possessions credit from review as part of tax reform, I certainly will keep in mind the concerns you have raised.
Let me also congratulate you on the one million dollars raised in disaster relief for the victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Sincerely,
BOB DOLE Majority Leader
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
(Page 10)
NATIONAL ORGANIZATIONS LEADERSHIP Thurs, October 3, 1985 8:00 a.m.
YES 1. Ms. Antonia Hernandez, President and General Council Mexican-American Legal Defense and Education Fund (MALDEF)
YES 2. Mr. Oscar Moran, President League of United Latin American Citizens (LULAC)
NO 3. Mr. Ed Bernaldez, National Chairman American GI Forum of the United States
(Crossed off)
4. Guarione Diaz, President Cuban National Planning Council (CNPC)
NO 5. Augustine de Goytisolo, Chairman Cuban National Planning Council (CNPC)
(end crossed off)
(Handwritten)
Jose m. Hernandez assoc Dean School of Languages + Linguistics Georgetown University 625-4448
(end handwritten)
web 6. Mr. Luis Sabines, President Latin Chamber of Commerce of USA (CAMACOL)
no answer 9/27/85
7. Ms. Veronica Collazo, President Mexican-American Women's National Association (MANA)
8. Mr. Raul Izaguirre, President National Council of La Raza (NCLR)
w.c.b. 9. Mr. Harry Pachon, Executive Director National Association of Latino Elected and Appointed Officials (NALEO)
W.C.B. 10. Ms. Millie Torres, President National Puerto Rican Coalition, Inc. (NPRC)
wcb. 11. Fernando de Baca, National Chairman Republican National Hispanic Assembly of the U.S. (RNHA)
WCB
12. Mr. Steve Soto, President Mexican-American Grocery Association
WCB
13. Mr. Frank Solis, National Hispanic Program Manager Coors Company
9 years Republican $325 million
DOLE-OK
HAWKINS- ROSALIE TO CALL
GORTON - NO
ERNIE -
D'AMATO-W.C.B. YES
PACKWOOD - TOMORROW WCB
SPECTER - 8:30 a.m. - possible
QUAYLE - W.C.B.
MATTINGLY - YES
(Page 11)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST :selected: Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108 :selected: Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207 :unselected: Mr. Ed Bernaldez National Chairman American GI Forum of the United States 5959 Gateway West El Paso, Texas 79905
Mr. Augustine de Goytisolo Chairman Cuban National Planning Council (CNPC) Miami, Florida 33130
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Izaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
(page 12)
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Steven A. Soto President Mexican American Grocers Association 505 N. San Fernando Road Los Angeles, California 90031
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
INVITATIONS EXTENDED TO:
Senator Dole Confirmed
Senator Hawkins
Senator D'Amato confirmed
Senator Specter
Senator Quayle
Senator Mattingly Confirmed
Ernie Garcia, Sergeant at Arms
(page 13)
MEMORANDUM OF CALL
TO: Joyce
(Line)
YOU WERE CALLED BY- YOU WERE VISITED BY-
Tamara
(Line)
OF (Organization) Sen. D'Amato
(Line)
PHONE NO. CODE/EXT. :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT :unselected: PLEASE CALL
(Line)
MESSAGE 4-8346
Sen. D'amato will be at breakfast on the 3rd- wants list of Spanish leaders
(line)
RECEIVED BY 0
DATE - 5-27
Time - 4:20
(Page 14)
BOB DOLE KANSAS
United States Senate Office of Majority Leader S-230 THE CAPITOL
Senators: Heinz
Ford
Eton
D'Amato
Dole
Thurmond
Simpson
Pusher
Reception
(Page 15)
Sergeant at arms mail & File Control Routing Slip
Action: To:
Circulate
File :Selected:
Forward to
FYI
Handle
Mail
Return
See ME
Signature :Selected: Initials
Date OCT 10 1985 From MALDEF
Comments:
Copy to Sen. Dole
(Page 16)
Mexican American Legal Defense and Educational Fund
634 South Spring Street, 11th Floor Los Angeles, CA 90014 (213) 629-2512
MALDEF
October 7, 1985
Mr. Ernie Garcia U.S. Senate Sgt-at-Arms U.S. Capitol Room S321 Washington, D.C. 20510
Dear Ernie:
Sorry I missed the breakfast with Senator Dole this week. There was a conflict in my schedule and I was unable to make the trip out East. I'm glad to learn that you're doing really well and back in the Senate.
I have my hands full since I was appointed MALDEF's president. There's much to do and many exciting challenges and until the end of this year (at least) I'll be on the road.
I travel to D.C. often and will call upon you. Maybe you can coordinate a meeting with the Senator.
Regards, Antonia
Antonia Hernandez President and General Counsel
National Office 28 Geary Street San Francisco, CA 94108 (415) 981-5800
Regional Offices 343 South Dearborn Street Suite 910 Chicago, IL 60604 (312) 427-9363
250 W. Fourteenth Avenue Suite 308 Denver, CO 80204 (303) 893-1893
634 South Spring Street, 11th Floor Los Angeles, CA 90014 (213) 629-2512
517 Petroleum Commerce Bldg. 201 North St. Mary's Street San Antonio, TX 78205 (512) 224-5476
1701 18th Street, N.W. Washington, D.C. 20009 (202) 393-5111
Contributions Are Deductible for US Income Tax Purposes
(Page 17)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
(Crossed off text)
Ms. Antonia Hernandez :selected: President and General Counsel
Richard FAJARDO ACT ASSOC Council work office :selected:
393-5111
Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street :selected: :selected:
San Francisco, California 94108
(End Crossed off Text)
(Handwritten)
No Remain at Home
Richard Fajardo Act. Assoc Council work office 393-5111
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 18)
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Hawkins (not sure because of Fundraiser in Fla. night before Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed) Senator Packwood (checking the schedule)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 19)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST :selected: Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108 :selected: Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(Crossed off)
Mr. Ed Bernaldez National Chairman American GI Forum of the United States 5959 Gateway West El Paso, Texas 79905
(end crossed off)
WCB Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135 heart condition not sure
WCB Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
(Page 20)
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
WCB Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
INVITATIONS EXTENDED TO: Senator Dole (confirmed) Senator Hawkins Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Quayle Senator Mattingly (confirmed) Senator Packwood
Ernie Garcia, Sergeant at Arms Sheila Bair
(Handwritten)
Bob President P.R. Chamber of Commerce
PO bo 3789
San Juan. Puerto
809-721-6060
Sheralton Carlton
Leith
(Page 21)
OK
ELSA VALVERDE
Mr. Oscar Moran, President League of United Latin American Citizens (LULAC) 400 First Street, N.W. Suite 721 Washington, D.C. 20001
401 Weet Commence
San Antonio, Texas 78207 (202) 628-8516/0717 - 512-223-3377
Formed in 1929, LULAC pursues its original purpose of uniting the efforts of civic groups to assist underprivileged and unrepresented Hispanic Americans, LULAC, with a staff of 15, is a non-profit corporation with 110,000 active members in 45 states. In concert with American GI Forum, LULAC sponsors SER-Jobs for Progress. Membership fees of $16 per year supplement financing from corporate donations, private contributions and grants. The League publishes LATINO and AVISO! newsletters quarterly.
(Page 22)
NO
Mr. Ed Bernaldez, National Chairman American GI Forum of the United States 5959 Gateway West Suite 201 El Paso, Texas 79905 (915) 772-1442
On the
West Coast that day maybe L.A.
An organization dating back to the days immediately following World War II, the American GI Forum serves as an advocate on Hispanic issues for veterans and their families. Today, the Forum seeks to identify, study and make recommendations concerning issues that affect the lives of Hispanics. The Forum also lobbies for veterans' programs, Hispanic issues and civil rights. Its largest programs are American GI Forum Education Foundation, Veterans' Outreach Program and National Economic Development. In addition, the Forum co-sponsors SER-Jobs for Progress with LULAC. A non-profit corporation financed by dues of $15 a year and donations, it publishes The Forumeer, a monthly newsletter.
(Page 23)
out of town this week- will Check + Call us back
Mr. Fernando de Baca, National Chairman Republican National Hispanic Assembly of the United States (RNHA) 310 First Street, S.E. Washington, D.C. 20003 (202) 662-1355 or 666-3103
783-2109
West Coast [illegible]
RNHA was founded in 1975 to educate Hispanics about the American political process and to register voters. The Assembly also works to recruit Hispanics to the Republican party. Supported by the Republican National Committee, RNHA is concentrated in 25 states, especially those with large Hispanic populations. The GOP group is also represented in Delaware, which is not heavily Hispanic.
VA medical Center test
Manuel Garcia national Director RNHA
(Page 24)
[illegible]
D'Amato
Mathias
Specter
(Line)
Mattingly
Gorton
Packwood
(Page 25
OK Jose Hernandez
(crossed out)
Mr. Augustine de Goytisolo, Chairman Cuban National Planning Council (CNPC) 300 S.W. 12th Avenue 3rd Floor Miami, Florida 33130 (305) 642-3484
(end crossed out)
(305) 379-1681
Can't make breakfast
secy Christina
An organization formed in 1972 to help Cubans adapt to the mainstream of life in the U.S., the Council also participates in the overall Hispanic movement. Its principal activities include policy research, community development and service delivery programs in education and employment. This non-profit corporation has offices in Detroit and Miami. It publishes a number of brochures and position papers. The group is funded by donations and contracts, and by grants from the Department of Justice.
M. Jose Hernandez Asst. Dean Georgetown 625-4448 Wash. Rep. of Cuban national Planning Council
(page 26)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
7 Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
/ Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
4 Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
6 Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
3 Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002 1
9 Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
10 Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 27)
5 Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
303-278-4866
8 Mr. Frank Solis National Manager Coors Company Community Relations Department Golden, Colorado 80401
2 Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
299 mod [illegible] 405 new York 10017 man 18
Dr. Rene Rodriguez President- Inter-American College of Physicians+surgeons 246 [illegible] physicians New York
health Care Doc security
212-599-2737
(page 28)
RitA
YES DR. Harry Pachon, Executive Director National Association of Latino Elected and Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002 (202) 546-2536
An organization established in 1975 to improve the health, economic, social and educational welfare of Hispanics; inform Hispanic voters on issues affecting them; and register Hispanic voters, NALEO seeks to become a powerful voice in Washington and in states with large Hispanic populations. Politically non-partisan, the Association welcomes as a member anyone who supports its objectives. As a non- profit corporation, NALEO is underwritten by dues ranging from $25 to $5,000 per year and donations. NALEO issues a quarterly newsletter, NALEO National Report, and also publishes the annual National Roster of Hispanic Elected Officials.
(page 29)
Ms. Millie Torres, President National Puerto Rican Coalition, Inc. (NPRC) 701 North Fairfax Street Suite 310 Alexandria, Virginia 22314 (703) 684-0020
212-395-2246
w.c.b.
The primary mission of the National Puerto Rican Coalition is to foster the social, economic and political well-being of all Puerto Ricans. Founded in 1977, NPRC evaluates the potential impact of legislative and government proposals and policies on the Puerto Rican community. NPRC provides technical assistance and training to Puerto Rican organizations. A non-profit organization funded by contributions, foundations, corporate grants and a membership fee of $25, the organization publishes NPRC Reports monthly.
(page 30)
MICKY 20 WCB YES
Mr. Frank Solis, National Hispanic Program Manager Adolph Coors Company Community Relations Department Building # 814 Golden, Colorado 80401 (303) 277-5028
Mr. Solis is married and living in Denver, Colorado. He was born and raised in San Antonio, Texas. Frank has been with Coors for nine years. He is a Republican and very close to some members of the Coors family. Frank is the initiator of the $325. million agreement between the Hispanic community and Coors. Five of the signators of that agreement are attending the breakfast. Coors has increased their involvement with the Hispanic community ten-fold with a Republican slant on that increased participation. Frank has assumed a very high profile within the Hispanic community, so much so that he is considered a leader.
(Page 31)
Julie OK
Ms. Antonia Hernandez, President Mexican-American Legal Defense and Education Fund (MALDEF) 28 Geary Street 3rd Floor San Francisco, CA 94108 (415) 981-5800
213- 629-2512 (L.A.) OCT. 1,1985
MALDEF, formed in 1968, is a national advocacy agency that protects the rights of U.S. Hispanics and works to advance Hispanic communities. Community education, legal action, research and scholarships for Hispanic law students are MALDEF's main tools. With a national office in San Francisco, and regional offices in Los Angeles, San Antonio, Chicago, Denver and Washington, D.C., the Fund also concentrates on building an awareness among Hispanics of their heritage and of the issues affecting their lives. Funding for MALDEF comes from foundation grants, donations and fund-raising activities. The organization publishes a quarterly, the MALDEF Newsletter.
(page 32)
YES
Mr. Raul Izaguirre, President National Council of La Raza (NCLR) 20 F Street, N.W. 2nd Floor Washington, D.C. 20001 (202)
(Crossed out)
638-9600-
(end crossed out)
628-9600
Zucb
A broad-based service organization composed of 120 affiliated groups, NCLR is chartered to advance the social and economic well-being of Hispanic communities. It promotes public policy legislation, community assistance programs, special projects and media attention. NCLR's member organizations serve an estimated 1 million people and are assisted by 40 staff employees, who operate from field offices in Dallas, Phoenix, and Los Angeles. Locally based organizations pay dues of $150 per year. Other funding comes from donations and grants from government agencies, foundations and corporations. NCLR publishes a bimonthly journal, Agenda.
no answer 9/27/85
(Page 33)
(Crossed out)
Mr. Luis Sabines, President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135 (305) 642-3870
(end crossed out)
Patricia arias NO
WCB HEART CONDITION
Organized in 1965 to promote trade between the United States and Central American, South American and Caribbean communities, CAMACOL is also a source of information on local tourism, economic development and cultural events. A non-profit corporation funded by annual dues of $120 and by corporate donations, the group publishes a monthly newsletter, CAMACOL.
(Page 34)
YES
Ms. Veronica Collazo, President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Suite 420 Washington, D.C. 20036 (202) 223-3440
Feminism finds a voice in Mexican-American communities with MANA, an association dedicated since 1976 to advancing the status of women of Mexican descent. MANA hopes to reach this goal by promoting leadership among Chicanos, improving communication among Mexican- American women and by furthering parity with Chicanos. A non-profit corporation, MANA is financed by dues ($25 for regular memberships) and donations. The Association publishes a quarterly newsletter and interim issue updates.
No answer W.C.B.
Linda 785-1141
(page 35)
NO
Mr. Pablo Sedillo, Executive Director U.S. Catholic Conference/Secretariat for Hispanic Affairs 1312 Massachusetts Avenue, N.W. Washington, D.C. 20005
(202) 659-6876
An arm of the Catholic Church, the Secretariat has since 1948 been a national advocate for Catholic Hispanics. It is a non- profit corporation supported by the National Catholic conference of Bishops. A newsletter is published bimonthly.
(Page 36)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 37)
Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Dr. Rene Rodriquez President Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 38)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Coffee in room S-230 followed by breakfast in S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Mr. Louis Nunez President National Puerto Rican Coalition, Inc. (NPRC) New York, New York
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
(Page 39)
Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
Dr. Rene RodriquezPresident Inter-American College of Physicians and Surgeons 299 Madison Avenue New York, New York 10017
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive a little late) Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 40)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
1. Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
2. Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(crossed out)
3. Mr. Luis Sabines President ichoch ner of comerse OF USA (CAMACOL )
Latin Chamber of Commerce of (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
(end crossed out)
4. Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
5. Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
6 . Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
7. MR.
LOUIS NUNEZ (crossed out) Ms. Millie Torres Director (end crossed out) PRESIDENT National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 41)
8. Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003 DR.
9. Dr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
10. Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
11. Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
12 Senator Dole (confirmed) 13 Senator Domenici (confirmed) 14 Senator D'Amato (confirmed) 15 Senator Specter (will arrive at 8:30) 16 Senator Mattingly (confirmed)
17 Ernie Garcia, Sergeant at Arms
Sheila Bair 18 Office of the Majority Leader
(Page 42)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 43)
Mr. Fernando de Baca - Manuel Garcia National Chairman national Director RNHA Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed)
(crossed out)
Senator Packwood (checking the schedule)
(end crossed out)
Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(page 44)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(Page 45)
Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) Senator Domenici (confirmed) Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30) Senator Mattingly (confirmed) Senator Packwood (checking the schedule) Ernie Garcia, Sergeant at Arms
Sheila Bair Office of the Majority Leader
(Page 46)
MEMORANDUM OF CALL
TO: Joyce
YOU WERE CALLED BY-
YOU WERE VISITED BY-
OF (Organization)
PHONE NO. CODE/EXT. PLEASE CALL WILL CALL AGAIN IS WAITING TO SEE YOU RETURNED YOUR CALL WISHES AN APPOINTMENT
MESSAGE Mattingly will be at breakfast room change is noted.
RECEIVED BY
DATE
TIME
(Page 47)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 5-201 8:00 a.m. - Room S-207 TENTATIVE ATTENDANCE LIST
Mr. Richard Fajardo Acting Associate Counsel Washington Office Mexican-American Legal Defense & Education Fund (MALDEF) Washington, D.C.
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(Crossed off text)
Mr. Luis Sabines President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
(end crossed off text)
Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N. E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York
(page 48)
Mr. Manuel Garcia National Director Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003 Dr. Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
assoc. Dean Georgetown U. School of lang+ ling DC 20057
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO:
Senator Dole (confirmed) OK Senator Domenici (confirmed) Senator D'Amato (confirmed) OK Senator Specter (will arrive at 8:30) ok Senator Mattingly (confirmed)
Ernie Garcia, Sergeant at Arms
18
Sheila Bair Office of the Majority Leader
(page 49)
MEMORANDUM OF CALL
TO: Joyce
(line)
YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Tita
(line)
OF (Organization) :unselected:
(line)
PLEASE CALL :unselected:
PHONE NO. CODE/EXT. :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
MESSAGE 684-0020
(line)
RECEIVED BY
P
DATE
10-1
TIME
12:00
(page 50)
MEMORANDUM OF CALL
TO: Joyce
(line)
YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Jose Hernandez
(Line)
OF (Organization) Georgetown [illegible]
(Line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(Line)
MESSAGE 625-4301
9 to 5 Marie Hice
(Line)
RECEIVED BY O
DATE 10-1
TIME
10:10
(page 51)
MEMORANDUM OF CALL
TO: Joyce
(Line)
:unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY-
Mickey Archuleta
(Line)
OF (Organization) 303-277-5028
(Line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(Line)
MESSAGE
Frank Solis
(Line)
RECEIVED BY P
DATE 10-1
TIME 10:00
(Page 52)
(Handwritten)
John McCain [illegible] Senate Seat
Bobbie Fiedler California
WCB - [illegible]
Domenici
(end handwritten)
BREAKFAST MEETING WITH NATIONAL HISPANIC ORGANIZATION LEADERSHIP THURSDAY, OCTOBER 3, 1985 8:00 a.m. - Room S-230 TENTATIVE ATTENDANCE LIST
Ms. Antonia Hernandez President and General Counsel Mexican-American Legal Defense & Education Fund (MALDEF) 28 Geary Street San Francisco, California 94108
Mr. Oscar Moran President League of United Latin American Citizens (LULAC) 401 West Commerce San Antonio, Texas 78207
(WCB) Mr. Luis Sabines ( heart condition)
President Latin Chamber of Commerce of USA (CAMACOL) 1417 West Flagler Street Miami, Florida 33135
WCB Ms. Veronica Collazo President Mexican-American Women's National Association (MANA) 1201 16th Street, N.W. Washington, D.C. 20036
Mr. Raul Yzaguirre President National Council of La Raza (NCLR) 20 F Street, N.W. Washington, D.C. 20001
Dr. Harry Pachon Executive Director National Association of Latino Elected & Appointed Officials (NALEO) 504 C Street, N.E. Washington, D.C. 20002
Ms. Millie Torres Director National Puerto Rican Coalition, Inc. (NPRC) New York, New York LOUIS NUNEZ Sal Meg
President
(page 53)
WCB Mr. Fernando de Baca National Chairman Republican National Hispanic Assembly of the U.S. (RNHA) 310 First Street, S.E. Washington, D.C. 20003
Mr. Jose M. Hernandez Washington Representative Cuban National Planning Council (CNPC) Washington, D.C.
Mr. Frank Solis National Hispanic Program Manager Adolph Coors Company Community Relations Department Golden, Colorado 80401
Mr. Bob Leith President Puerto Rican Chamber of Commerce P.O. Box 3789 San Juan, Puerto Rico 00904
INVITATIONS EXTENDED TO: Senator Dole (confirmed) Senator Hawkins Senator D'Amato (confirmed) Senator Specter (will arrive at 8:30)
(crossed out)
Senator Quayle
(end crossed out)
CAMP Senator Mattingly (confirmed) Senator Packwood
Ernie Garcia, Sergeant at Arms Sheila Bair
(page 54)
MAGA Mexican American Grocers Association
STEVEN A. SOTO President
405 N. San Fernando Road Los Angeles, CA 90031 (213) 227-1565
(page 55)
WCB NO
Steven A. Soto - Born and raised in Los Angeles, California
Steve has attended the University of California at Los Angeles, (U.C.L.A.)
He has been in the retail grocery business for 16 years, and is currently a partner in Save-More Grocery in Pico Rivera.
Steve served on the Board of Directors of the Mexican American Grocers Association, for two years before being elected the Treasurer of the organization. He served as Treasurer for two years.
In 1983 Steve was elected President of the Mexican American Grocers Association and currently still holds that position.
Steve Soto is a very busy and involved individual. In addition to his responsibilities as a retailer grocer and as MAGA President, Steve serves on many Boards and Committees.
Steve is a Consultant to the All American Youth Foundation
He serves on the Advisory Board of the Food Marketing Institute
He is a member of the Board of Trustees of the Southern California Grocers Trust and is on the Steering Committee for the Los Angeles City Chamber of Commerce.
(page 56)
$2.50
· 700 Hispanic High School Students Scholarship Recipients · Immigration Agents Deported From Chicago City Hall
HISPANIC USA ®
VOLUME No. 2 No. II THE NATIONAL MAGAZINE FOR U.S. HISPANIC BUSINESSMEN & WOMEN JUNE, 1985
MAGA: Mexican - American Grocers Association
WORLD
A Vital Force in the Hispanic Community
(page 57)
HISPANIC USA/SPECIAL REPORT
Partners in Profit The Mexican American Grocers Association
By Howard M. Schneider
It's a rare "special interest group" that can look three ways at once. But that's just what the Mexican American Grocers Association does. MAGA makes a real effort-with a good deal of success to serve the needs of retailers, manufacturers and the Hispanic community.
"We watch out for each other," says Joe Hernandez, the group's recently promoted senior executive Vice President, operations. The same theme is echoed by MAGA President Steve Soto. "Without the Manufacturers' support," Soto said, "my cash register doesn't ring."
MAGA's goal is to help the retailer, the manufacturer and the community by facilitating communication. Mr. Hernandez points out the manufacturer's need for accurate information about the Hispanic marketplace, and notes that major retail chains also benefit from such data. To that end, MAGA has conducted extensive demographic and psychographic research, published in a 30-page profile entitled, "The Hispanic Shopper."
The group's findings were presented in seminars at the national convention of the Food Marketing Institute in Dallas last year, and "The Hispanic Shopper" was the focus of MAGA's first annual conference in Palm Springs in March, 1985. Present were over 150 decision markers, representing manufacturers, distributors, retailers, media and advertising agencies. So successful was the Palm Springs meeting that a second conference has already been scheduled for March 19-23, 1986.
Alt text: Attendees enjoying a coffee break during the seminar.
Alt text: Conferring on Hispanic issues with Congressman Esteban Torres (34th Dist.) (center) are left, Joe M. Sanchez, Jr. founder of MAGA and Steve Soto, President of MAGA.
Alt Text: Attendees enjoying a seminar.
(page 58)
Alt text: Conferees enjoy lunch and speeches outdoor at beautiful Palm Springs. More than 200 hundred attended the first MAGA conference.
The open communication that MAGA is achieving has been a boon to independent grocers, keeping them aware of manufacturers' promotions, discount offers and coupon programs. But many local retailers are still not being adequately serviced by manufacturers or their brokers. Both Mr. Hernandez and Mr. Soto pointed to the success of the beverage industry in providing service to community merchants, noting that independent grocers account for 42% of all beer and soft drink sales. "Other sectors must follow the brewing and soft drink companies," Joe Hernandez said. He also stated that MAGA is currently negotiating with several major packaged goods firms, and is looking forward to greater cooperation from such companies in the near future.
Founded in 1977, MAGA's membership has grown to over 700 independent grocers. Other members include major retail chains like Von's, Safeway, Albertson's and Southland Corporation's 1200 California 7-11 stores. Membership is concentrated in California, but extends as far as New York, Florida and Chicago.
In addition to retailers, MAGA's membership includes a number of manufacturers, distributors and brokers. Represented are Coca-Cola, Miller Brands, Certified Grocers, Pepsi-Cola, Alfred M. Lewis and a score of others. In fact, the support for MAGA from major national companies is impressive.
One reason is Joe Hernandez. Mr. Hernandez spent nine years as National Hispanic Marketing Manager for Joseph Schlitz Brewing Company, and two years in the same position with Coca-Cola USA. He was recruited by MAGA for the executive VP spot because, as Mr. Soto notes, "He's seen the problems of marketing in the Hispanic community from both sides of the fence. And Joe is committed to the community."
MAGA President Steve Soto is a fifteen-year veteran of the Grocery Industry. For the last nine years he has operated Save More grocery in Pico Rivera, California, a busy, 25,000 square foot outlet also known as La Quebradita. Mr. Soto has also served as a member of MAGA's Board for several years, and as Treasurer for two years.
(page 59)
Continued
The Mexican American Grocers Association is actively helping people in the community through the MAGA Scholarship Foundation. The foundation has awarded over $110,000 to 115 college and university students. MAGA encourages students to pursue careers in the grocery industry after they have completed their education.
"We are dedicated to the premise that private industry must return to the community some of what we take from it," says Joe Hernandez.
This community spirit pervades MAGA's leaders. Steve Soto speaks animatedly about his plans to in- crease the group's membership; but concludes that his goal as president is "to bring people together." Joe Hernandez enthusiastically describes MAGA's new computer system; he speaks the sophisticated language of marketing as he explains plans to expand the organization's research and testing operations. But he returns to the language of people in a moment. "We are all partners in profit," he says. "The manufacturer, broker and retailer must be there for each other and for the Hispanic community."
To learn more about MAGA, Write to: The Mexican American Grocers Association, 405 North San Fernando Road, Los Angeles, CA 90031, or Call (213) 227-1565.
HISPANIC USA
(break)
Alt Text: Jorge Garrido, Media Advisory Board, addressing the conferee's.
Alt Text: Dr. James H. Stevenson, professor of Management, University of Southern Cal., speaks at the Conference.
Alt Text: Joseph Sanchez III of Civic Center Sales addressing one of the MAGA workshops.
Alt Text: Joe M. Sanchez, Jr. one of the main Panelists at the MAGA workshops, explains proper food advertising and pricing.
Alt Text: Lloyd Middleville, Mayor Protem, of Palm Springs, chatting with Executive Director of MAGA, Joe Hernandez, during a work shop session.
Alt Text: Joe C. Hernandez, executive Director and Steven A. Sota, President, respectively, enjoy a chat with one of the many attendees.
Alt Text: Guests and attendees enjoying refreshments offered by Pepsi Cola and Miller Brewing Co., Sponsors of the event along with Food Marketing Institute.
(page 60)
Alt text: Cornucopia with food inside
MAGA
Mexican American Grocers Association
(page 61)
Associate Membership in the Mexican American Grocers Assn.
Associate members are manufacturers, distributors, brokers and other who are looking for an opportunity to present their wares, services and programs to grocers in the Hispanic community. Large companies suffer from depressed economic times just as independent grocers do, making it necessary for associates to seek out new methods of approaching and marketing this community. MAGA will help you do this by:
Providing you with an opportunity to market your products, as well as promote any new products more effectively.
Helping you work together with manufacturers, brokers, distributors and others on legislation that will affect the grocery industry.
Contributing to your understanding and efforts in developing an effective advertising campaign for the Hispanic community.
Providing you with direct contact to independent grocers.
Providing you with information from grocers in Hispanic communities on how to service their stores more effectively.
Keeping you informed on what the Hispanic consumer wants and buys.
Providing you with valuable, first-hand information on Hispanic shopping and purchasing attitudes.
Providing you with a unique opportunity to work directly with those who sell your product on an on-going basis. [ie. monthly meetings.
MAGA is a group of independent grocers who are in daily contact with the Hispanic market, which has a purchasing power of $50 billion dollars annually, and which is the fastest growing market in the community. MAGA can serve as a link between you and this vast market.
MAGA Associate Membership (Partial list)
Alfred M. Lewis, Inc. Anthony Macaroni California Grocers, Inc. Carnation Company Certified Grocers of California
(page 62)
Why You, A Retail Grocer Should Join MAGA
The reasons why you should join MAGA are many. Today, more then ever, you are finding it increasingly more difficult to be competitive. It is important for you to have a forum for discussion with the wholesale areas of the Industry in order to be able to increase your profit margin. MAGA's number 1 priority will always be to the independent grocers, and finding ways to help them stay competitive.
How does MAGA accomplish this?
MAGA brings together independent grocers with common goals and interests; and addresses mutual situations, problems and successes.
MAGA explores, investigates, and presents alternative buying opportunities.
MAGA keeps you informed on any new legislation or regulations which will directly affect your business. MAGA will work for legislation which is in the best interest of the independent grocer, and will fight to defeat legislation which could hurt our businesses.
MAGA encourages industry to hire Hispanics into meaningful and upwardly mobile positions - individuals whose personal knowledge of the Hispanic market will mutually benefit our businesses, and the grocery industry as a whole.
MAGA keeps you informed on new promotional items.
MAGA supplies you with information on alternative forms of group insurance for your business.
MAGA works with all areas of the Industry to help develop a clearer understanding of the shopping and buying habits of the Hispanic consumer.
Membership continues
Coca-Cola Company Johnson's Wax La Tapatia Tortilleria Las Palmas Miller Brands, Inc. Pepsi-Cola Bottling Company Peru's Wholsale Vita-Pakt Citrus Products Southland Corporation
(Page 63)
Association History
There were many events which led to the formation of what is now the MEXICAN AMERICAN GROCERS ASSOCIATION, MAGA. Behind these events was the basic knowledge by many of the retailers in the Hispanic communities that there exists a tremendous, and virtually untapped revenue of economic potential within the Hispanic market-place.
Through their daily contact with this market they became increasingly aware of the need for cooperation between the retail and manufacturing areas of the Industry in order to most effectively pursue and capture this consumer group. The founding members of MAGA realized that this goal could best be achieved through the formation of an Association, rather then as individuals struggling alone. With this goal in mind they were able to reach out to many other retailers, as well as manufacturers, brokers, and distributors who also recognized that an Association such as MAGA could be beneficial.
The facts and figures which outline the Hispanic population and purchasing power as a group lent considerable support to the establishment and development of MAGA. The fact that there are over five million Hispanics in California alone could no longer be ignored by the Grocery Industry. No longer could it be considered as a "tail-end market." Study after study has been conducted to "inform" us about the Hispanic consumer; their numbers and location. What has been lacking, however, is the means to interpret this information, and to develop a true understanding of the attitudes of this community. MAGA has sought, and has often successfully been able to fill this void. Day to day contact with the Hispanic consumer has provided the MAGA retailer with a wealth of information on the buying habits and attitudes of this group. Through the Association they are able to share this information and help improve how business is conducted in the Hispanic market-place.
The central ongoing purpose of MAGA is to develop and provide profitable resources, techniques, and information to its members.
(page 64)
MAGA Scholarship Foundation
The Scholarship Foundation is an out-growth of the Mexican American Grocers Association. Not long after MAGA was formed, it became apparent to the members that there was an definite need for more Hispanics in the sales and merchandising sections of the industry. MAGA retailers began to question the very obvious absence of Hispanics from the industry, particularly in sales and marketing positions. The response we received from many companies was that they could not find "qualified" Hispanics, or that they were having trouble attracting Hispanics to the grocery industry. MAGA decided to "take the bull by the horns," and form a scholarship foundation which would help to eliminate this problem in the future.
The specific and primary activity of the Mexican American Grocers Association Scholarship Foundation is to provide financial assistance in the form of scholarship grants to disadvantaged and deserving students pursuing a degree in business administration, and/or business related fields such as marketing, finance and economics. It is also our hope to encourage these students through our grants and participation with them, to seek positions within the grocery industry once they have completed their education.
The MAGA Scholarship Foundation has given out over $110,000 in the form of scholarship grants to 115 students attending junior colleges, state colleges, state and private universities in Southern California.
MAGA is not only dedicated to improving our businesses, but we are also dedicated to the premise that private industry has the unquestionable responsibility to return to the community some of what we have taken from it. For this reason too, we have formed the MAGA Scholarship Foundation, and we urge everyone to support this very worthwhile endeavor.
(page 65)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast.
(crossed off)
Though the meeting did not have a partisan.
pru
(end crossed off)
(checkmark)
NO
I thought the meeting was very productive and useful. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans
(Crossed off)
do
(end crossed off)
want to be open and responsive to
(crossed off)
all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca)
(checkmark)
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans
and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and found the discussion to be very informative. :selected: I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to contin- [illegible] to keep us apprised on these and other issues of particular concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Harry Pachon Dear Harry:
(handwritten)
sitting 6ft of D'Amato C/E W/ Joyce
(end handwritten)
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Frank Solis Dear Frank
(checkmark)
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear responsibility for helping our Mexican neighbors
respond to this massive disaster. Again, thank you for coming.
Dear Bob: (Bob Leith)
(page 66)
MEMORANDUM OF CALL
TO: Joyce
(line)
:unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY- Cuban Nat'l Planning
(line)
OF (Organization) Council
(line)
PHONE NO. CODE/EXT. :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(line)
MESSAGE
(305) 379-1681 - Breakfast mtg. - will send representative - please call and talk to [illegible] secretary
RECEIVED BY
[illegible]
DATE
9/30
TIME
12:00
(page 67)
MEMORANDUM OF CALL
TO: Joyce
(line)
:Unselected: YOU WERE CALLED BY- :unselected: YOU WERE VISITED BY-
A. Goytisolo
(line)
OF (Organization)
Cuban Nat'l Planning
(line)
PHONE NO.
CODE/EXT.
Council :unselected: PLEASE CALL :unselected: WILL CALL AGAIN :unselected: IS WAITING TO SEE YOU :unselected: RETURNED YOUR CALL :unselected: WISHES AN APPOINTMENT
(line)
MESSAGE
will send on oct 3 at 8:00
Jose M. Hernandez
Assoc. Dean school of
languages+ linguistics
Georgetown U.
625-4448
(line)
RECEIVED BY
[illegible]
DATE
9/27
TIME
3:30
GPO: 1985 45-192 (a-n)
(page 68)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to this morning's breakfast.
(crossed off)
Though the meeting did not have a partisan.
pru
(end crossed off)
(checkmark)
NO
I thought the meeting was very productive and useful. Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans
(Crossed off)
do
(end crossed off)
want to be open and responsive to
(crossed off)
all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca)
(checkmark)
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans
and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and found the discussion to be very informative. :selected: I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to contin- [illegible] to keep us apprised on these and other issues of particular concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Harry Pachon Dear Harry:
(handwritten)
sitting 6ft of D'Amato C/E W/ Joyce
(end handwritten)
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Frank Solis Dear Frank
(checkmark)
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear responsibility for helping our Mexican neighbors
respond to this massive disaster. Again, thank you for coming.
Dear Bob: (Bob Leith)
(page 69)
Richard Fajardo
Gold Seal
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn
(crossed off)
which
(end crossed of
of the issues you believe to be of major importance. and I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive, to your views. Again, thank you for coming.
Oscar Moran
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
(crossed off text)
I was interested to hear your thoughts and concerns on minority business development, including the 8A program and affirmative action requirements I also appreciated your perspectives on the bilingual education issue.
(end crossed off)
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. . I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Veronica Collazo
Dear Veronica: :selected:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending pro- posals to advance economic equity for women.
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is a possible, I would be pleased to attend.
Again, thank you for coming.
Raul Yzaguirre
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities.
(crossed off)
importance.
(end crossed off)
. I am optimistic that something can be eventually worked out :selected: on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern. :selected: :selected: :selected:
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control.
Again, thank you for coming.
(page 70)
BM Leith
Dear Boer
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. And I will be paying particularly close attention to proposed changes in Section 936 in light of the concerns you and others have raised. :selected:
Let me also congratulate you on the one million dollars raised in disaster relief for the [illegible] victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Rene Rodriquez
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast this morning. I know that was no easy task for you in light of the weather. I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenburger,
(crossed off)
who is
(end crossed off)
chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch,
(crossed off)
who is
(end crossed off)
chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly
Again, thank you for coming.
(page 71)
Manuel Garcia
Dear Manny:
Just a note to let you know that I appreciated your coming to (this) morning's breakfast.
(crossed off)
Though the meeting did not have a partisan. Pru
(end crossed off)
No I thought the meeting was very productive and useful.
Though the meeting was not of a partisan nature, I believe it did help underscore that Republicans want to be open and responsive
(crossed off)
to all segments of
(end crossed off)
the Hispanic community. Hopefully, we will be able to have more such gatherings in the future.
Again, thank you for coming.
Dear Fernando: (Fernando de Baca) OK
Thank you for coming to this morning's breakfast. I'm glad you were able to make it. I thought the discussion went very well and hope it will lead to greater contact between Senate Republicans and the Hispanic leadership in the future.
Again, thank you for coming.
Dear Jose: (Jose Hernandez)
Just a note to let you know that I appreciated your coming to this morning's breakfast. I thought we had an excellent group in attendance and
(crossed off)
found
(end crossed off)
the discussion to be very informative.
OIL
I was interested to learn of your thoughts and concerns on issues you consider to be of priority importance, including immigration and bilingual education. I encourage you and your staff to
(crossed off)
continue
(end crossed off)
to keep us apprised on these and other issues of particular
concern. We may not agree on all the issues, but be assured, my office will always do its best to be open-minded and responsive to your views.
Again, thank you for coming.
Did not show
Harry did not attend - [illegible]
(begin crossed off text)
Harry Pachon Harry did not attend - en
Dear Harry:
Thank you for coming to this morning's breakfast. I thought the discussion was very useful.
I was interested to learn of your thoughts on small business development, as well as the immigration bill. Moreover, your points with regard to the Hispanic community's strong belief in the work ethic were well taken. And I agree that in selecting nominees to fill government vacancies at all levels, the rich resource of talent offered by the Hispanic community should not be forgotten.
I hope you and your staff will continue to keep my office apprised of issues of particular concern. We may not always agree, but be assured, my office will do its best to be open-minded and responsive to your views.
Again, thank you for coming.
(end crossed off text)
Frank Solis
Dear Frank:
Thank you for coming to this morning's breakfast. I thought the discussion was useful and productive.
Your point about American business involvement in helping repair the damage caused by the Mexico City earthquake was well taken. Clearly all sectors -- be it government, business, or nonprofit relief organizations --
(crossed off)
should help the Mexican people
(end crossed off)
bear the responsibility of helping our Mexican neighbors respond to this massive disaster. Again, thank you for coming.
(crossed off)
Dear Bob: (Bob Leith)
(end crossed off)
(page 72)
Richard Fajardo
Dear Richard:
Just a note to thank you for coming to the breakfast this morning. I thought we had a very productive and useful discussion.
It was good to learn
(crossed off)
which
(end crossed off)
of the issues you believe to be of major importance. I was interested in hearing your thoughts and perspectives on the affirmative action issue as well as the Department of Education's recently announced policy on bilingual education. I hope you will keep my office apprised of further developments or concerns on these or other issues of particular interest. We may not agree on all the issues, but be assured,
(crossed off)
we
(end crossed off)
my office will always do its best to be open minded and responsive, to your views.
Again, thank you for coming.
Oscar Moran
Dear Oscar:
Just a note to let you know I appreciated your coming to the breakfast this morning. I felt it was a very informative and helpful meeting.
(crossed off)
I was interested to hear your thoughts and concerns on minority business development, including the 8A program and affirmative action requirements I also appreciated your perspectives on the bilingual education issue.
(end crossed off)
OK
I was interested to learn of your thoughts and perspectives on the issues LULAC considers to be of priority importance, including your concerns about the 8A program, affirmative action, and bilingual education. . I would encourage you to have your Washington representatives stay in regular contact with my office about these and other issues of particular interest. We may not agree on all the issues, but be assured, my office will always do its best to be open minded and responsive.
Again, thank you for coming.
Veronica Collazo
Dear Veronica:
Thank you for coming to the breakfast this morning. I found the discussion to be very useful and productive. You were right to draw attention to high poverty rates among Hispanic women and their children. Clearly, this is an area that deserves special focus as the Congress considers pending proposals to advance economic equity for women. OK
Please follow up with my staff about MANA's conference in Topeka at the end of this month. If it is at possible, I would be pleased to attend.
Again, thank you for coming.
Raul Yzaguirre
Dear Raul:
I wanted to thank you for coming to the breakfast this morning. It was good to learn of the issues which the NCLR considers to be priorities.
(crossed off)
importance.
(crossed off)
I am optimistic that something can be eventually worked out on the employer sanctions and legalization provisions contained in the immigration bill. Whatever the outcome, it is important that there continue to be an open dialogue on this and other issues of concern. :selected:
I also appreciated your comments regarding the Federal budget deficit and the grave potential for harm to social programs caused by high interest costs. Clearly, no segment of American society will escape the consequences if we fail to get the deficits under control. OK
Again, thank you for coming.
OK
(page 73)
BOB Leith
Dear Bob,
Just a note to let you know I appreciated your coming to this morning's breakfast. It was good to learn your thoughts and perspectives on issues of importance to the Hispanic community. And I will be paying particularly close attention to proposed changes in Section 936 in light of the concerns you and others have raised.
OK
Let me also congratulate you on the one million dollars raised in disaster relief for the [illegible] victims of the Mexico City earthquake. This heroic effort by the Puerto Rican business community should lead the way for others to raise desperately needed funds.
Again, thank you for coming.
Rene Rodriquez
Dear Rene:
Just a note to let you know I appreciated your coming to the breakfast :selected: this morning. I know that was no easy task for you in light of the weather.
I appreciated the points you made with regard to health issues of special concern to the Hispanic community and the need for greater public awareness of the problem. My staff will pass along your idea for hearings to the staffs of Senator Durenburger, chairman of the Health Subcommittee of the Senate Finance Committee, and Senator Hatch, chairman of the Labor and Human Resources Committee. I would also encourage you to contact them directly.
Again, thank you for coming.
OIL
Position: 2763 (5 views)